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Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
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Author: | Jay Conrad Levinson |
| List price: | $21.95 | |
| Amazon price: | $8.00 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Entrepreneur Press ( 2 July 2008) |
Add the Internet to Your Marketing Arsenal-Guerrilla Style!
The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet.
Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money!
This complete Guerrilla Marketing online guide includes:
- The 10 most effective Guerrilla strategies
- Case studies of the five greatest online Guerrilla Marketing campaigns
- How to create a high-impact website on a budget
- Low-cost tactics for maximizing traffic
- The 12 biggest internet marketing mistakes and how to avoid them
- Creative tactics and cutting-edge tools that inspire customers to take action
- Essential information on cutting-edge technology
Planning Your Internet Marketing Strategy: A Doctor Ebiz Guide
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Author: | Ralph F. Wilson |
| List price: | $26.95 | |
| Amazon price: | $7.50 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Wiley (25 October 2001) |
A top international authority on Web marketing and e-commerce provides a sure-fire formula for developing a winning e-commerce marketing strategy
One of the biggest reasons why so many Internet-based businesses fail isn't poor product or service, or technology failures, or even lack of funding. As Internet marketing guru Ralph F. Wilson explains in this ground-breaking book, a preponderance of e-business failures can be traced back to a lack of know- ledge about the Internet's full potential as a marketing and sales tool. With the help of case studies of outstanding e-business successes and failures, Wilson describes how to develop four, core e-business marketing competencies. Readers learn how to develop a USP, clarify goals, and perform analysis and customer profiling. They also learn how to perform product positioning; develop a balanced promotional mix; provide lifetime customer value; and much more.
Ralph F. Wilson (Loomis, CA) is the founding editor of three popular e-business publications read by 130,000 subscribers in 130 countries: Web Marketing Today, Web Commerce Today, and Doctor Ebiz.
BPM: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors
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Author: | Kevin Roebuck |
| List price: | $49.97 | |
| Amazon price: | $44.09 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Tebbo (10 April 2011) |
The Knowledge Solution. Stop Searching, Stand Out and Pay Off. The #1 ALL ENCOMPASSING Guide to BPM.
An Important Message for ANYONE who wants to learn about BPM Quickly and Easily. . .
"Here's Your Chance To Skip The Struggle and Master BPM, With the Least Amount of Effort, In 2 Days Or Less. . ."
Business Process Modeling (BPM) in systems engineering is the activity of representing processes of an enterprise, so that the current process may be analyzed and improved. BPM is typically performed by business analysts and managers who are seeking to improve process efficiency and quality. The process improvements identified by BPM may or may not require Information Technology involvement, although that is a common driver for the need to model a business process, by creating a process master.
Get the edge, learn EVERYTHING you need to know about BPM, and ace any discussion, proposal and implementation with the ultimate book - guaranteed to give you the education that you need, faster than you ever dreamed possible!
The information in this book can show you how to be an expert in the field of BPM.
Are you looking to learn more about BPM? You're about to discover the most spectacular gold mine of BPM materials ever created, this book is a unique collection to help you become a master of BPM.
This book is your ultimate resource for BPM. Here you will find the most up-to-date information, analysis, background and everything you need to know.
In easy to read chapters, with extensive references and links to get you to know all there is to know about BPM right away. A quick look inside: Business process modeling, Business architecture, Business Model Canvas, Business plan, Business process illustration, Business process mapping, Business Process Model and Notation,
From Broke To Wealthy Affiliate: Get Affiliate Marketing Tips For Strategic Planning To Help You Build A Money Making Affiliate System So You Can Get Rich Selling Other People's Products
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Author: | Brian J. Holder |
| List price: | $15.95 | |
| Amazon price: | $15.95 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | CreateSpace ( 9 March 2011) |
Affiliate marketing is a proven way to make money online. The number one reason why many people get attracted to affiliate marketing is because they have a ready product to sell. This point is very true. However, what is regrettable is that they go into it thinking that because there is a ready product to sell, then it will sell easily at once. This is not so true. Affiliate marketing is a marketing method that will work only if there is a strategic marketing system in place. The affiliate system requires a plan of action that will generate affiliate networks to pump in sales. Once the system is setup, then it can generate sales automatically, and yes, even while you’re sleeping. Many affiliate marketers have discovered their own affiliate system. The affiliate system is their secret to becoming wealthy. It is how they get rich selling other people’s products. You will need to learn how to build your own affiliate system so that you can stop struggling and start making money on your affiliate marketing business. This book will outline critical affiliate marketing strategies which you can use to build your own affiliate system so that you can finally become a wealthy affiliate!
THE Web Traffic Book: A Definitive Guide To Crushing Your Competitors And Getting All The Customers You Ever Need!
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Author: | Mr. Ross Michael Goldberg |
| List price: | $19.95 | |
| Amazon price: | $15.18 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | CreateSpace (10 August 2010) |
This is NOT your typical book. Whether you're already an online entrepreneur or are hoping to become one, you will find ideas and strategies that you've never considered are covered in full detail, so you can apply them and reach new people who otherwise never would have known you exist. Covering search engine marketing, easy research strategies, social marketing, video marketing, paid traffic, and much more, expect to know exactly what you are going to do to market your business on the web by the time you finish reading this book. Get this book right now, read it, and apply what's inside to finally get the customers you know you deserve.
Starting an Online Business All-in-One Desk Reference For Dummies (For Dummies (Lifestyles Paperback))
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Author: | Shannon Belew |
| List price: | $29.99 | |
| Amazon price: | $1.99 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | For Dummies ( 2 October 2006) |
- Eleven minibooks comprising nearly 800 pages offer would-be online entrepreneurs all the information they need to launch an e-business and succeed in today's marketplace
- Unlike competing guides, this book explains how to redesign a site, retool marketing strategies, and run a nonprofit site as well as offering in-depth coverage of how to secure a site and move from retail to e-tail
- Minibooks cover online business basics, legal and accounting matters, Web site design, operational issues once a business is up and running, Internet security, how to boost sales, taking a brick-and-mortar business online, storefront selling at eBay and elsewhere, fundraising at a nonprofit site, running a niche e-business, and advanced e-commerce techniques and strategies
Mastering Niche Marketing: A Definitive Guide to Profiting From Ideas in a Competitive Market
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Author: | Eric V. Van Der Hope |
| List price: | $39.95 | |
| Amazon price: | $26.23 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Globalnet Publishing (23 September 2008) |
The business world is a competitive market and big businesses make extremely large amounts of money. So how can you as an entrepreneur and small business person compete with this . . . ?
. . . with Niche Marketing of course!
As an entrepreneur and small business owner, you have the ability to find a perfect niche market that the large businesses have overlooked, don't have time for or wouldn't be profitable enough for them. And whether it's a service or product, you can capitalize on areas where people are eager to buy and willing to spend whatever money is necessary to get what they want.
"Mastering Niche Marketing" is the most complete single-volume guide to developing a unique business. It includes step-by-step, easy to follow strategies and techniques that will assist in identifying an idea in demand, creating a product, and how to promote it - making money in the process! Here is a small sample of what you ll discover within the pages of this book:
Discover 2 mistakes that inexperienced individuals fail to do when attempting to choose a potentially profitable niche market. Warning: You're doomed to fail if you do not fully grasp the explanation.
Having difficulties coming up with a niche idea? Drastically improve your brainstorming sessions with these 9 thought-provoking questions!
Determining the profitability of your niche market is crucial to the success of your business, so before you accept any financial risk with your business - learn 15 of the most common fees that new business owners tend to forget about.
Difficulties finding a profitable market? Here are 9 tested and effective business models that'll prevent you from having to re-invent the wheel so you can start generating a passive income stream!
Discover 11 proven money-making methods that ll result in your customers gladly 'handing over' their money using the 'oldest trick' in the book. Integrate it properly within your sales process and this will be how you make the bulk of your profits.
9 highly proven techniques you can use to persuade your visitors to click through to your site, thus improving your traffic and increasing your potential for sales.
Understand this aspect about your customers and it ll result in their loyalty to you for a lifetime as they will continually purchase from you again and again.
Digital Engagement: Internet Marketing That Captures Customers and Builds Intense Brand Loyalty
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Author: | Leland Harden |
| List price: | $24.00 | |
| Amazon price: | $6.53 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | AMACOM (14 January 2009) |
In an age of overwhelming Internet competition and rampant takeovers, marketers face the very real challenge of understanding how to engage customers online. Leland Harden and Bob Heyman, online marketing pioneers and authors of the popular book Net Results, team up again to teach marketers how to use search engine optimization, affiliate marketing, and all of the Web 2.0 tools they need to compete in the digital marketplace. Filled with up-to-date information on the best venues for online marketing, as well as explanations of social networking, virtual worlds, widgets, wikis, and emerging media, Digital Engagement shows marketers how to: stop burning money on web advertising campaigns that don't deliver • tweak websites to improve conversions and traffic flow • master proven strategies for consumer-generated media to generate buzz and improve brand recognition Featuring case studies from companies like Toyota and Tommy Hilfiger as well as lists of key vendors for online marketing software, this is the only book that offers a truly comprehensive guide to all of the new online marketing tools.
Lucrative List Building: How Everyday People Are Building Huge, Highly Profitable Opt-In Email Lists from Scratch to Make Millions Online
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Author: | Glen Hopkins |
| List price: | $13.95 | |
| Amazon price: | $5.00 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Morgan James Publishing ( 1 July 2006) |
Praise for Lucrative List Building... "Glen is without a doubt a 'List Building Genius!' If you want to quickly explode your list and fill your pockets with cold-hard cash, he's definitely a Must read, Must hear, and Must see!" -Matt Bacak, The Powerful Promoter, www.promotingtips.com, Atlanta, GA "Lucrative List Building is a testament to Glen's profound grasp of email marketing. Internet Marketers everywhere would do well to read this book." -Jason Oman, #1 Best Selling Author, Conversations with Millionaires, www.JasonOman.com "I have built my entire online business using list building and relationship marketing strategies. Over the years, I have identified a select few experts in this industry, and having met Glen Hopkins in person, I can tell he is the real deal. Anyone looking to learn the power of list building needs to learn from Glen. His strategies can help you double your profits in 90 days." -Mike Filsaime, www.MikeFilsaime.com In This Amazing New Book You'll Discover: The untold truth about autoresponders, including the ones you MUST avoid How to build your list from scratch in less than 10 minutes Ten underground strategies that will build you a massive list fast! How to instantly make money from a list, just seconds after people subscribe! How to write subject lines that stand out from the crowd and intrigue your readers so much that they can't wait to open your messages Why you must have your own list no matter what your niche is How to avoid SPAM accusations and get your messages whitelisted Why having your own responsive opt-in email list means you will always have money in your pocket - even if your marketplace were to totally disappear! How to create your very ownproducts and services that will have your readers begging to buy from you The absolute essential elements necessary to MASSIVELY profit from your list ...Plus Much, Much More!
The Business of iPhone App Development
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Author: | Dave Wooldridge |
| List price: | $29.99 | |
| Amazon price: | $8.13 Book details at Amazon.com | |
| Average rating: | ||
| Publisher: | Apress (20 February 2010) |
The Business of iPhone App Development is the book every iPhone and iPod touch developer NEEDS to own to maximize their chances for success on Apple’s iTunes App Store. This is the only guide devoted just to the business aspects of developing great iPhone.
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