Blog books

For educators of all disciplines, this third edition of a bestseller provides K–12 examples of how Web tools such as blogs, wikis, Facebook, and Twitter allow students to learn more, create more, and communicate better.

A complete how-to from two of the world’s top bloggers

Thousands of aspiring bloggers launch new blogs every day, hoping to boost their income. Without solid advice from experts, most will fail. This bestselling guide, now fully revised with new and updated tips and tricks from two of the world’s most successful bloggers, provides the step-by-step information bloggers need to turn their hobby into an income source or a fulltime career.

• Earning a solid income from blogging is possible, but tricky; this book details proven techniques and gives aspiring bloggers the tools to succeed
• Even novices will learn to choose a blog topic, analyze the market, set up a blog, promote it, and earn revenue
• Offers solid, step-by-step instruction on how bloggers make money, why niches matter, how to use essential blogging tools and take advantage of social media and content aggregators, what a successful blog post should include, how to optimize advertising, and much more

Written by two fulltime professional bloggers, the updated edition of ProBlogger tells you exactly how to launch and maintain a blog that makes money.

Want a personal or business blog of your own? It’s easy! In this simple guide, one of the world’s most experienced bloggers walks you through every step, from getting started to building a worldwide audience. Tris Hussey covers it all, from low-cost blogging tools to high-powered writing tips! Get this book, and get started fast–with a professional-quality blog that meets your goals, whatever they are!

Build great blogs like these, the easy way!

• Personal Blogs
• Business Blogs
• Blogs for Podcasting
• Video Blogs
• Portfolio Blogs for Artists
• Lifestreaming Blogs

Learn from a pro! Discover tips, tricks, and great solutions for:

• Setting up your blog the right way–in just minutes!
• Writing blog entries people want to read
• Handling comments–even nasty ones!
• Creating a conversation and building a community
• Publicizing your blog
• Choosing the right free or low-cost blogging tools
• Avoiding beginner mistakes
• Earning cash from your blog!

You won’t believe how easy it is to create your own blog… or how much fun!

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.

Stop pushing your message out and start pulling your customers in
Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how to get found by customers online.
Inbound Marketing is a how-to guide to getting found via Google, the blogosphere, and social media sites.
    • Improve your rankings in Google to get more traffic
    • Build and promote a blog for your business
    • Grow and nurture a community in Facebook, LinkedIn, Twitter, etc.
    • Measure what matters and do more of what works online
The rules of marketing have changed, and your business can benefit from this change. Inbound Marketing shows you how to get found by more prospects already looking for what you have to sell.

In August 2003, the world gained access to a remarkable new voice: a blog written by a 25-year-old Iraqi woman living in Baghdad, whose identity remained concealed for her own protection. Calling herself Riverbend, she offered searing eyewitness accounts of the everyday realities on the ground, punctuated by astute analysis on the politics behind these events.

In a voice in turn eloquent, angry, reflective and darkly comic, Riverbend recounts stories of life in an occupied city—of neighbors whose homes are raided by US troops, whose relatives disappear into prisons and whose children are kidnapped by money-hungry militias. At times, the tragic blends into the absurd, as she tells of her family jumping out of bed to wash clothes and send e-mails in the middle of the night when the electricity is briefly restored, or of their quest to bury an elderly aunt when the mosques are all overbooked for wakes and the cemeteries are all full. The only Iraqi blogger writing from a woman’s perspective, she also describes a once-secular city where women are now afraid to leave their homes without head covering and a male escort.

Interspersed with these vivid snapshots from daily life are Riverbend’s analyses of everything from the elusive workings of the Iraqi Governing Council to the torture in Abu Ghraib, from the coverage provided by American media and by Al-Jazeera to Bush’s State of the Union speech. Here again, she focuses especially on the fate of women, whose rights and freedoms have fallen victim to rising fundamentalisms in a chaotic postwar society.

With thousands of loyal readers worldwide, the Riverbend blog is widely recognized around the world as a crucial source of information not available through the mainstream media. The book version of this blog will have “value-added” features: an introduction and timeline of events by veteran journalist James Ridgeway, excerpts from Riverbend’s links and an epilogue by Riverbend herself.

Spin your own web! Free CD-ROM included.

More people are overcoming their digital fears and producing Internet content rather than just absorbing it. Whether their product is a collection of essays, stories, reviews, jokes, or shopping lists, they want to share it with everyone—from family and friends to strangers across the globe. How do they do it? By starting right here. The Complete Idiot’s Guide® to Creating a Web Page and Blog—the only book of its kind— will help anyone build and maintain an Internet website or blog. Coverage includes:
• Step-by-step instructions for building a site from the ground up
• Important HTML tags
• Tips on using fonts, colors, and images
• Incorporating tables, forms, style sheets, and JavaScripts
• The new blog technology
• Plus! A "Webmaster’s Toolkit" on a companion CD-ROM, providing files used in this book.

Matthew Currier Burden founded www.blackfive.net, one of the most popular military blogs on the Internet. His blog began as an homage to a friend killed on duty in Iraq and quickly became a source of information about what was really happening in Afghanistan and Iraq.

In The Blog of War Burden presents selections from some of the best of the military blogs, the purest account of the many voices of this war. This is the first real-time history of a war, a history written even as the war continues. It offers a glimpse into the full range of military experiences in Afghanistan and Iraq, from the decision to enlist right through to homecoming. There are powerful stories of soldiers in combat, touching reflections on helping local victims of terror and war, pulse-racing accounts of med-evac units and hospitals, and heartbreaking chronicles of spouses who must cope when a loved one has paid the ultimate price. The Blog of War provides an uncensored, intimate, and authentic version of life in the war zone. Dozens of voices come together in a wartime choir that conveys better than any second-hand account possibly can what it is like to serve on the front lines.

Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application.

This book cuts through the hype surrounding blogging, enabling you to get a true and accurate picture of blogging's potential as well as its limitations. Inside you'll discover how the blogosphere operates along with real-world advice from blogging experts on how to write an effective, reader-oriented blog.

The blogging bestseller, now fully updated to reflect the latest tools and techniques

Blogging is forever evolving, and remains essential for anyone who wants a distinctive Web presence. There are many options that surround blogging-on everything from blogging software to hosting services-and this fun and friendly guide gets you started so can begin logging in hours of blogging!

Building on the success of the two previous bestselling editions, this latest revision includes essential blogging basics, the elements required of a good blog, and the tools you'll need to get started. You'll discover how to determine the right blogging software for you, whether you should run your own blog or use a full-service hosting site, and how to set up an account and write your first post.

• Builds on the two previous bestselling editions and covers the latest advertising tools to attract an audience, methods for making money with your blog, and ways to measure your blog's success
• Includes updates to the major blogging software utilities including Google's Blogger, TypePad, and WordPress
• Walks you through the latest search engine optimization techniques for increasing your blog's visibility
• Reviews the newest plug-ins and gadgets that will allow you to extend your blog

If you're in a fog about how to blog, then this easy-to-understand guide is the right book for you.