It is best to plot out how you'll use meta tags on a particular page before even writing the content for the page. Lots of people will write the content of the page and then try to sprinkle in keywords in the meta tags. This is an ineffective way of doing things, as it usually makes your page confusing to visitors.

Before writing content, take a minute to pick out 3-4 primary keywords. Then take another minute to write phrases from those words. Once you've done that, you can begin writing your content around the keywords..

If you run an online website or business you have probably already heard about Google's Supplemental Index. You may have even heard it being referred to as Google's Gulag, Google's Digital Dungeon, or the moniker that seems to have stuck: Google Hell.

Hate it or love it, webmasters are passionate about the big G. There's no argument on that point for one good reason: Google simply delivers the most search engine traffic on the web. For any webmaster with at least a few white SEO connected brain cells Google can supply 60% or more of their traffic..