What is bookmarks? These are our favorite pages that are stored in the browser's menu, to keep track of and visit again frequently. When you find nice website you may add it to favorite, so if you want to come again to the website you don't have to type website address again. Browsers such as Internet Explorer and Firefox allow you to keep these links in menus and folders to organize your web browsing. Web developers often share these links with other users on their web sites. But the Web 2.0 transition brought a new phenomena known as "social bookmarking", where users and not just web masters can share their favorite links with others. Other visitors to the site can rate, vote on, or share their own links, as well as writing comments and other remarks about the sites or analysis involved. These kinds of web sites have become more and more popular over the last few years..

Reciprocal linking has been so abused by webmasters and Search Engine Optimization (SEO) experts (term used loosely when it comes to reciprocal linking) that the larger search engines have begun the process of disregarding reciprocal links as irrelevant.

This is a nice concise list of 25 ways to greatly increase your blog's traffic and search rankings.

1. Content is king!
2. Submit your site to as many search engines as possible. After the initial indexing I would recommend resubmitting every 6 months.
3. Comment on as many blogs as possible. Make your comments thoughtful and not spammy.
4. Link up with popular blogs - trackbacks can be good for SEO as well as your traffic.
5. ...
Keep reading: 25 Simple Blog SEO and Traffic Tips   Tags: SEO

I expect most of you have heard of Web 2.0. If you haven't, Wikipedia defines it as "a second-generation of Internet-based services that let people collaborate and share information online in previously unavailable ways."

Now, we all know that the Internet is about sharing information, so what's new? And how does Web 2.0 affect your online business?

Web 2.0 is all about the rise of consumer-driven content - social networking sites (My Space and Facebook), Folksomonies (Flickr and Del.icio.us), and Wikis (Wikipedia).

What makes Web 2.0 interesting from an online marketing point of view is that it offers (among other things) more link building opportunities for website owners. And we all know how important links are in the search engine optimization game..

It's a fact. The search engines don't really care about most websites. If the search engines could talk (perish the thought) they'd tell you that for most keywords, only the first page or two of results are really worthwhile. The relevancy drops off very quickly, and the remaining several million websites stored in their indexes are irrelevant, and invisible. If this sounds like the problem your website is facing, read on..