In order to rank #1 on major search engines such a Google, Yahoo! and Bing, a link builder needs to know the back link profiles of their competitors and industry allies. Having this kind of knowledge makes link building easier, more efficient and most all more effective.

The tools listed below will not only help you discover your competition's backlink profiles but will also provide ways to obtain relevant back links yourself…

1. I'll just stuff my business website full of keywords to get top rankings.
   Did you know that on-page optimisation is only a small part of SEO? The majority of ranking factors depend on off-page optimisation, mainly links. It doesn't matter how many keywords you manage to work into your site - without a strong link profile, your website won't see that great an improvement. In fact, placing too many keywords onto your website without any consideration for user experience can even get your website a search engine penalty.

2. I'll comment on thousands of blogs to get links back to my business.…

Everyone's buzzing about the new social media launch from Google dubbed "Google Buzz". While millions of people are checking out the great new features it brings and new worlds of communication it has literally just opened up, all of us in the search engine optimization profession are asking, "How Will it Affect Local SEO?"

Let me first point out a few all but obvious strategic advantages Google Buzz has over its competition…

Understanding the PageRank mechanism will give you a key insight as to how webmasters can use the information to increase a web page's ranking in the Google search engine report pages. It is based on a unique set of algorithms that evaluate certain data about a web page, thus assessing that page's popularity and relevance. A more technical approach defines PageRank as being a link analysis algorithm.

But PageRank is more complex than meats the eye…

Dmoz is a human edited directory that has been running since 1998. It was created as a cooperative environment that would allow volunteer editors to keep up with the internet explosion. Way back, Yahoo used to be a directory - not a search engine - and Dmoz was an (eventually bigger) alternative to this. The only difference of course is that we are now well into the Google era of information at your fingertips. Dmoz on the other hand, is pretty much where it started..

1. Submit your blog to directories in your niche.
2. Submit your blog to all the free directory and search engines.
3. Submit your site to free website review sites like Cool Site of the Day.
4. Submit each and every post to social bookmarking sites using Onlywire.
5. Submit your articles to article directories like Articles base and associated content (change the article 20% to 30%, so it wont be picked up by SE as a duplicate content)…

2009 saw a lot of exciting changes and additions to the world of online marketing and search engine optimization. Some important events that took place were the launch of BING, announcement of Google Caffeine, the merger of Yahoo and Microsoft search. 2010 will see real time web emerging which will become more popular than the traditional methods of optimization.

Following is the list of pointers to get your website on top, reach out to potential customers and ensure brand visibility in 2010..

Online market is growing rapidly and it will continue to grow in much more better way in 2010. As all of us know, there is a huge contribution of search engines mainly of Google in online marketing. Websites which tops in Google ranking will undoubtedly get huge volume of visitors to the websites than the other sources. Only way to top the search engines is Search Engine Optimization.

It is likely to be a question in SEO expert's mind that it is reliable to continue with current SEO strategy in order to rule the search rankings or there will be some dramatic changes in Google's algorithm for improved search engine results..

Yahoo has one of the oldest and most active community sites on the internet. You can say that they "invented" social websites with Yahoo Answers. If you haven't heard of it then where the hell have you been?

Yahoo Answers is HIGHLY respected in SEO land and the PR9 comes with a lot of link juice even though the links are NOFOLLOW. Before I go any further I don't want you to get hung up with building links from Yahoo Answers. One or two a week is plenty. You just want to get yourself "in there"..

Social media websites such as Facebook and Twitter make it easy for people to come together and share opinions, experiences and thoughts on a number of topics. Smart companies understand this and are using the power of social media to connect and inform their customers, and potential customers. Referred to as “Social Media Marketing”, it’s a smart way to open the lines of communication between you and your prospects.

Social media activities run the gamut from Blogging, micro blogging sites such as Twitter, social networking communities such as LinkedIn and Facebook, video and music uploading sites, discussion forums, photo sharing and more. With so many different sites and ways to participate, it can be difficult to keep track of all your efforts..