SEO copywriting has changed dramatically over the past two or three years. Then, it was all meta tags and keyword density. Now, SEO copywriting is more about quality inbound links and useful content that reads smoothly.

Google's 2010 Mayday algorithm update also emphasises quality content at the expense of 'long-tail keywords' whose demise is spelt in a single, simple term: 'irrelevance'.

The Google Mayday Update of 2010  — and all the other regular changes to the search engine's algorithms  — are focused on delivering optimal search results. The problem for SEO is that these kaleidoscopic changes throw the existing body of optimisation knowledge into turmoil  — for the short term at least…

SEO is no more a hidden art. It has developed well in past 10 years and many things have changed around in the working of search engines and SEO techniques. Best as well as Worst thing about SEO is that techniques in SEO changes quite frequently but the goal remains the same to get Quality traffic from search engines. In these advancements there are few old or say outdated stories related to seo that are there on Internet which are no more then a myth. So in this article we will be discussing over them…

Keyword distribution for SEO purposes at face value appears to be a simple concept. Distribute your selected keywords evenly across your site and wait for your ranking to rise! Unfortunately, like many things to do with SEO it's not quite that simple and many an individual misinterprets the basic principles or quite simply gets it wrong. Below is a small snap shot of some of the common mistakes and problems associated with keyword distribution and some suggested solutions…

Google algorithms have always been something of a mystery for the search community. In fact, it has been the close guarded secret that nobody has been able to crack upon and all that we can rely on is the occasional hints of info dropped by Google every now and then.

Based on what Google spokespeople like Matt Cutts have to say and some other crucial observations, here's a run down on what Google Caffeine is all about and what you need to know to ensure that your website ranking only benefits from the update…

Last week's post about load speeds on Google's Official Webmaster Central Blog finally confirmed the rumors which have abounded across the SEO sector for months - that Google now factors a site's load-speed when assessing its search ranking.

And while this announcement, which comes as no surprise to those with their finger on the Google pulse, has drawn a few favorable responses from blog commenters, the overwhelming majority of readers have expressed concerns and doubts about the soundness of Google's approach. At the forefront of these were questions primarily regarding the exact magnitude of any negative ranking impact carried by slow page loading speeds. Alongside these came a large number of complaints about the fact that Google's own Analytics script is a known load-time decelerator, and about the almost glacially slow rendering times of AdSense code…

There have been many arguments as to whether or not Google search engine ranking factors look for a clean code in a website. The W3C Schools have brought forth a very popular and widely used tool, called the W3C Validation and the CSS Validation. Basically, both these tools look at your HTML and CSS Style Sheet that code your website for any errors that may arise. This free tool will scan all of your code to make sure it is compliant with current web standards and free or any errors.

Recently Matt Cutts, Google software engineer, has said again that the W3C Validation does not affect search engine rankings…

Proper Search Engine Optimisation, otherwise known as SEO, has quickly become a popular topic of conversation amongst website owners and entrepreneurs. The difference between having a successful website, and hosting a flop, is often the difference between whether or not you've incorporated proper keywords and phrases into your webpages.

Learning proper SEO techniques can seem like a daunting task, especially to those who are not familiar with the concept. The following list offers 18 simple SEO techniques you should keep in mind when developing and marketing your website…

With Microsoft and Yahoo combining their muscle in the search space, it is imperative that you do not ignore it in your search engine optimization efforts, especially since it will be the Bing search engine that works behind Yahoo search as well. There have been countless articles written online and in technology magazines comparing Bing to Google, but you need to know the differences between how these two search engines rank their pages so that you can optimize your web pages for both of these as well as Yahoo…

In order to rank #1 on major search engines such a Google, Yahoo! and Bing, a link builder needs to know the back link profiles of their competitors and industry allies. Having this kind of knowledge makes link building easier, more efficient and most all more effective.

The tools listed below will not only help you discover your competition's backlink profiles but will also provide ways to obtain relevant back links yourself…

1. I'll just stuff my business website full of keywords to get top rankings.
   Did you know that on-page optimisation is only a small part of SEO? The majority of ranking factors depend on off-page optimisation, mainly links. It doesn't matter how many keywords you manage to work into your site - without a strong link profile, your website won't see that great an improvement. In fact, placing too many keywords onto your website without any consideration for user experience can even get your website a search engine penalty.

2. I'll comment on thousands of blogs to get links back to my business.…