⚡ Authentication in Canada

Authentication services enable developers to integrate third-party authentication into their websites and applications, allowing users to sign in with accounts from identity providers such as Google, Facebook, Apple, Microsoft, and Discord.

Canada is a North American country with a population of over 40 million people.

According to our statistics, authentication services are detected on 0.7% of websites from Canada.

Statistics based on 67K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top authentication services in Canada in 2026, based on market share.

The most popular is Google Identity with an impressive share of 45.1%, followed by Auth0 with 10.2% and Facebook Login with 8.6%.

Google Identity 45.1%
Auth0 10.2%
Facebook Login 8.6%
Google Sign-In 8%
Firebase Authentication 7.3%
Microsoft Identity Platform 6.3%
Sign In with Apple 3.7%
Amazon Cognito 3.2%
Supabase 3.2%
Microsoft Entra ID 3%
Okta 2.4%
Sign In with LinkedIn 1.9%
Netlify Identity 1.7%
Auth.js 0.9%
Clerk 0.4%

🚀 Highlights

Here is a list of the top services that are more popular in Canada than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Auth0 ^(-2)
5. Firebase Authentication ^(-4)
6. Microsoft Identity Platform ^(-1)
10. Microsoft Entra ID ^(-3)
12. Sign In with LinkedIn ^(-4)
13. Netlify Identity ^(-2)
15. Clerk ^(-2)

✨ Best Authentication Services

Below is a more detailed list of 18 authentication services used on sites from Canada, ranked by their market share.

Rank	Name	Market share
1	Google Identity Mountain View, California, United States A suite of services and APIs from Google that handles user sign-up, sign-in, and authorization across web and mobile apps. Free	45.1%
2	Auth0 San Francisco, California, United States A cloud-based identity and authentication management platform that allows developers to add authentication to their applications. Free$35+/month	10.2%
3	Facebook Login Menlo Park, California, United States A convenient way for Facebook's billions of global users to log into your app or website. Free	8.6%
4	Google Sign-In Mountain View, California, United States A deprecated JavaScript library that has been superseded by Google Identity Services for Web. FreeLegacy	8%
5	Firebase Authentication Mountain View, California, United States A backend authentication service that enables applications to sign in users using email and password, third-party identity providers, email links, and phone numbers. Free tier$$$	7.3%
6	Microsoft Identity Platform Redmond, Washington, United States A cloud identity service that allows your users and customers to sign in to your applications using their Microsoft identities or social accounts. Free$6+/user/month	6.3%
7	Sign In with Apple Cupertino, California, United States A service provided by Apple that allows users to sign in to apps and websites using their Apple IDs. $99/year	3.7%
8	Amazon Cognito Seattle, Washington, United States A user identity service by Amazon Web Services that lets you add user sign-up, sign-in, and access control to your web and mobile apps. Free tier$$$	3.2%
9	Supabase Singapore An open-source backend-as-a-service platform based on PostgreSQL. FreeOpen source$25+/month	3.2%
10	Microsoft Entra ID Redmond, Washington, United States A cloud-based identity and access management solution. Free$6+/user/month	3%
11	Okta San Francisco, California, United States A cloud-based identity and access management platform built around a centralized directory of user and customer profiles. $1,500+/year	2.4%
12	Sign In with LinkedIn Mountain View, California, United States An authentication service that allows sites and applications to use the LinkedIn sign-in feature. Free	1.9%
13	Netlify Identity San Francisco, California, United States A plug-and-play microservice for handling site functionalities like signups, logins, password recovery, user metadata, and roles. $99+/month	1.7%
14	Auth.js San Francisco, California, United States An open-source authentication solution that integrates with Next.js, Nuxt, Qwik, and other modern JavaScript frameworks to handle user sign-in, session management, and access control. FreeOpen source	0.9%
15	Clerk San Francisco, California, United States An authentication and user management service for Next.js, Remix, Nuxt, React, Vue.js, and other frameworks that provides prebuilt interfaces and APIs to handle user identity, sessions, and access control. Free$25+/month	0.4%
16	Keycloak San Francisco, California, United States An open-source identity and access management solution that provides user federation, strong authentication, user management, fine-grained authorization, and more. FreeOpen source	0.4%
17	ClassLink Clifton, New Jersey, United States An identity and access management solution for education that provides secure authentication methods, including multi-factor authentication, data encryption, and regular third-party security audits. $$$	0.2%
18	Shibboleth Bristol, United Kingdom A SAML-based single sign-on web application that is widely used in academic organizations. FreeOpen source€2,750+/year	0.2%

👉 See Also

🌎 Authentication in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 67,459 websites from Canada.
We currently track the presence of 20 authentication services across the web.
Of these, 18 were detected on websites from Canada.
Statistics were last calculated on April 6, 2026.
For more details, see our methodology and disclaimer.