Wagtail

Bristol, United Kingdom

Wagtail is an open-source content management system written in Python and built on the Django web framework.

It provides a flexible page editor, customizable content blocks for creating structured layouts, multilingual support, editorial workflows, image and document management, and headless content delivery through APIs.

It is compatible with the Django package ecosystem that includes over 500 Wagtail-specific packages designed to extend the CMS and provide integrations with third-party solutions such as Elasticsearch, OpenSearch, Google Cloud Translation, and DeepL.

According to our data, Wagtail ranks 37th among the content management systems we track.
It has 0.08% of the CMS market share and powers 0.03% of all websites.

Statistics based on 3.6M+ analyzed websites. About this data

💸 Pricing

Wagtail is available for free.

Free ✔️ Open source

📊 Rankings and Market Share

🏆 Wagtail Awards

⚡ Sites Powered by Wagtail

We have data on 1,231 websites that use the Wagtail CMS. Here is a list of some of the top ranked ones.

The highest rated site using Wagtail is nhs.uk.

#WebsiteRankCountryLanguage
1 nhs.uk #387 United Kingdom English
2 mozilla.org #1,003 United States English
3 firefox.com #1,362 United States English
4 n1info.rs #2,195 Luxembourg Serbian
5 deepmind.google #2,339 English
6 oanda.com #5,734 United States American English
7 syracuse.edu #5,803 United States English
8 business-humanrights.org #6,058 United Kingdom English
9 up.pt #6,881 Portugal English
10 caltech.edu #7,663 United States English
11 brac.net #8,525 Bangladesh English
12 delo.si #10,040 Slovenia Slovenian
13 gandi.net #13,079 France American English
14 bbk.ac.uk #13,767 United Kingdom English
15 billiger.de #13,856 Germany German
16 n1info.si #14,009 Slovenia Slovenian
17 massey.ac.nz #14,388 New Zealand English
18 gemius.com #14,515 Poland English
19 fullfact.org #15,325 United Kingdom English
20 redlobster.com #16,020 English

📈 Usage Statistics

Most of the sites that use Wagtail:

Most of the sites using Wagtail are from Germany, the United States, and the United Kingdom.

  • Germany 18%
  • United States 14.2%
  • United Kingdom 12.2%
  • Netherlands 8.4%
  • Italy 3.5%
  • Switzerland 3.4%
  • Australia 3.2%
  • New Zealand 2.5%
  • Austria 2.4%
  • Other 32.2%

Most Wagtail users speak English, German, or Dutch.

  • English 57.8%
  • German 15.6%
  • Dutch 6.4%
  • Spanish 2.4%
  • Italian 2.2%
  • Russian 2.1%
  • French 2.1%
  • Czech 1.6%
  • Polish 1.5%
  • Other 8.3%

The Wagtail CMS is especially popular on .com, .de, and .org top-level domains.

  • .com 28.1%
  • .de 11.9%
  • .org 9.9%
  • .nl 5.3%
  • .org.uk 3.1%
  • .ch 2.3%
  • .co.uk 2.2%
  • .cz 1.9%
  • .net 1.5%
  • Other 33.8%

The primary market segments for websites utilizing Wagtail include business, education and reference, and non-profit, advocacy and NGO.

  • Business 18.5%
  • Education/Reference 13.1%
  • Non-Profit/Advocacy/NGO 7.2%
  • Marketing/Merchandising 6.4%
  • Internet Services 6.2%
  • Online Shopping 4.6%
  • Travel 4%
  • Finance/Banking 4%
  • Art/Culture/Heritage 4%
  • Other 32%

🕵️ Similar Technologies

These are some of the best Wagtail alternatives.

RankName
104
dotCMS
Miami, Florida, United States

A scalable, Java-based, open-source content management system.

FreeOpen source$1,250+/month
173
Django CMS
Zurich, Switzerland

An open-source enterprise content management system based on the Django web framework.

FreeOpen source
195
CKAN
London, United Kingdom

An open-source data management system for powering data hubs and data portals.

FreeOpen source
225
Mezzanine

An open-source content management platform built using the Django framework.

FreeOpen source
276
MediaCMS

An open-source video and media CMS written in Python/Django and React.

FreeOpen source$$$

🆚 Compare Alternatives

Compare Wagtail to…

💬 Frequently Asked Questions

Where is Wagtail's headquarters?

Wagtail is located in Bristol, United Kingdom.

Is Wagtail free?

Yes, it is a free CMS.
Moreover, it is an open-source solution, and you can find its source code on GitHub.

Which country uses Wagtail the most?

The majority of Wagtail users are from Germany.

Who uses Wagtail?

According to our data, Wagtail is used on over a thousand sites, including such established ones as nhs.uk, mozilla.org, and firefox.com.

Is Wagtail used on government websites?

Overall, we found Wagtail on 7 government sites in the United States.

Do academic institutions use Wagtail?

Yes. The most notable of these are syracuse.edu, caltech.edu, and bbk.ac.uk. Overall, we know of 6 academic websites in the United States that use Wagtail.

How does Wagtail compare to the competition?

Wagtail is a fairly popular CMS, ranking ahead of 253 other content management systems we track.

What are the alternatives to Wagtail?

Alternatives and possible competitors to Wagtail may include MediaCMS, dotCMS, and Django CMS.

👉 See Also

🗃️ About This Data