🆚 123 Form Builder vs. FormAssembly

Compare technologies based on real-world usage data *

📈 123 Form Builder is three times more popular than FormAssembly.
🌎 123 Form Builder is more popular in the United States, the United Kingdom, and Australia.
🌍 FormAssembly is more popular in Russia, Korea, and Denmark.

Type

Form builder

About

Online form builder for creating forms and surveys with 3000+ form templates and 45+ integrations with third-party tools including Salesforce, Zendesk, PayPal, Zapier, Mailchimp, HubSpot, and Marketo.

FormAssembly is a form-based data collection platform offering a visual form builder, PDF-to-web form conversion, digital signatures, and numerous integrations.

Headquarters

Bloomington, Indiana, United States

Website

123formbuilder.com #116,090

formassembly.com #165,244

Pricing

Free version ✔️100 submissions per month

Gold
(5K submissions)$37/month

Platinum
(20K submissions)$49/month

Diamond
(100K submissions)$99/month

Enterprise
(unlimited submissions)$2,700+/year

Free version ❌Free 14-day trial

$996+/year

Popularity

Determined by the number of sites using each technology.

123 Form Builder technology is 2.7 times more popular than FormAssembly.

Total websites

Market share

Forms

Feedback

Popularity by country

Determined by the number of sites detected from each country.

123 Form Builder is more popular in the United States, the United Kingdom, and Australia, while FormAssembly is more popular in Russia, Korea, and Denmark.

United States

United Kingdom

Australia

Canada

Brazil

Germany

France

Italy

Japan

Switzerland

Awards

⭐ 6th most popular in Japan in the Forms category.
⭐ 7th most popular in Israel in the Forms category.
⭐ 9th most popular in Mexico in the Forms category.
⭐ 9th most popular in Israel in the Feedback category.
⭐ 10th most popular in Brazil in the Forms category.

🔥 18th most popular in Australia in the Forms category.
🔥 19th most popular in the United Kingdom in the Forms category.
⬆️ 21st most popular in the United States in the Forms category.
⬆️ 22nd most popular in Canada in the Forms category.
⬆️ 25th most popular in Australia in the Feedback category.

Popularity by domain category

Determined by the number of sites in each category.

123 Form Builder is more popular among sites focused on marketing and merchandising, sports, and entertainment, while FormAssembly is more commonly used on business, education and reference, and non-profit, advocacy and NGO sites.

Business

Marketing/Merchandising

Education/Reference

Non-Profit/Advocacy/NGO

Health

Online Shopping

Internet Services

Fashion/Beauty

Travel

Software/Hardware