🆚 edX vs. Thinkific

Compare technologies based on real-world usage data *

📈 Thinkific is much more popular than edX.
🌎 Thinkific is more popular in the United States, Australia, and the United Kingdom.
🌍 edX is more popular in Afghanistan and Malaysia.

edX

Thinkific

Type

Online course platform

About

edX is an online learning platform founded by Harvard and MIT in 2012 that offers massive open online courses (MOOCs), professional certificates, boot camps, and fully online degrees in collaboration with universities and organizations.

It connects over 86 million learners globally, provides more than 4,600 programs from over 260 partner institutions, offers free auditing of most courses with optional paid verified certificates, and includes credit-bearing MicroMasters, expert-designed Professional Certificate programs, and AI-powered learning assistants.

Thinkific is a software platform that enables entrepreneurs to create, market, sell, and deliver their own online courses.

It offers a drag-and-drop course builder, AI-powered tools for course outlines and landing pages, and provides features like quizzes, certificates, and a customizable student dashboard.

Headquarters

Lanham, Maryland, United States

Vancouver, British Columbia, Canada

Website

edx.org #13,144

thinkific.com #6,086

Pricing

Free version ✔️

EdX EnterpriseEssentials$300+/user/year
Teams$396+/user/year

Free version ✔️1 course, 1 community, 1 digital download

Basic$49/month

Start$99/month

Grow$199/month

Popularity

Determined by the number of sites using each technology.

The Thinkific online course platform is 15 times more popular than edX.

Total websites

Market share

Online Courses

Popularity by country

Determined by the number of sites detected from each country.

Thinkific is more popular in the United States, Australia, and the United Kingdom, while edX is more popular in Afghanistan and Malaysia.

United States

Australia

United Kingdom

Canada

Germany

Italy

Netherlands

Philippines

France

Spain

Awards

🥇 Most popular in Australia in the Online Courses category.
🥇 Most popular in Canada in the Online Courses category.
🥈 Second most popular in the United States in the Online Courses category.
🥈 Second most popular in the United Kingdom in the Online Courses category.
🔥 20th most popular in Australia in the E-Commerce category.

Popularity by domain category

Determined by the number of sites in each category.

Thinkific is more popular among sites focused on business, education and reference, and blogs and wiki, while edX is more commonly used on technical information sites.

Business

Education/Reference

Blogs/Wiki

Marketing/Merchandising

Non-Profit/Advocacy/NGO

Online Shopping

Health

Sports

Software/Hardware

Internet Services