🆚 HubSpot CMS vs. Kentico

Compare technologies based on real-world usage data *

📈 HubSpot CMS is four times more popular than Kentico.
🌎 HubSpot CMS is more popular in the United States, the United Kingdom, and Australia.
🌍 Kentico is more popular in the Czech Republic, Ireland, and Turkey.

HubSpot CMS

Kentico

Type

Content management system

About

HubSpot CMS is a hosted platform for building websites, blogs, landing pages, apps, and emails that integrates tightly with HubSpot CRM and other marketing tools.

It includes a theme library, a drag-and-drop editor, built-in SEO recommendations, content personalization based on CRM data, and over 2,000 marketplace integrations.

Kentico is a commercial content management system built on ASP.NET and Microsoft SQL Server.

It provides content personalization tools, drag-and-drop page and email builders, analytics dashboards, digital asset management, a unified API architecture, and offers headless capabilities on its Advanced license tier.

Headquarters

Cambridge, Massachusetts, United States

Brno, Czech Republic

Website

hubspot.com/products/cms #289

kentico.com #102,023

Pricing

Content HubFree version ✔️Includes HubSpot branding
Starter$15+/seat/month
Professional
(3 seats)$500/month
Enterprise
(5 seats)$1,500/month

Free version ❌

Self-managed Standard$1,050+/month

Self-managed Advanced$2,110+/month

Cloud Standard$2,050+/month

Cloud Advanced$2,610+/month

Popularity

Determined by the number of sites using each technology.

The HubSpot CMS platform is 4 times more popular than Kentico.

Total websites

Market share

CMS

Popularity by country

Determined by the number of sites detected from each country.

HubSpot CMS is more popular in the United States, the United Kingdom, and Australia, while Kentico is more popular in the Czech Republic, Ireland, and Turkey.

United States

United Kingdom

Australia

Germany

Canada

Netherlands

Czech Republic

Japan

France

Finland

Awards

⭐ 4th most popular in the United States in the CMS category.
⭐ 4th most popular in Finland in the CMS category.
⭐ 4th most popular in Mexico in the CMS category.
⭐ 5th most popular in the United Kingdom in the CMS category.
⭐ 6th most popular in Australia in the CMS category.

⭐ 4th most popular in the Czech Republic in the CMS category.
⭐ 7th most popular in Ireland in the CMS category.
⭐ 8th most popular in Australia in the CMS category.
⭐ 8th most popular in Canada in the CMS category.
⭐ 8th most popular in Turkey in the CMS category.

Popularity by domain category

Determined by the number of sites in each category.

HubSpot CMS is more popular among sites focused on business, software and hardware, and marketing and merchandising, while Kentico is more commonly used on government and military, and public information sites.

Business

Software/Hardware

Marketing/Merchandising

Internet Services

Finance/Banking

Education/Reference

Health

Real Estate

Online Shopping

Travel