Cartum
Cartum is a global brand name for Horoshop, a Ukrainian cloud e-commerce platform for launching online stores.
It provides multilingual and multi-currency storefronts, over 300 ready-made templates, B2B and dropshipping modules, built-in SEO features, and an MCP server that lets AI agents manage stores.
According to our data, Cartum ranks 52th among the e-commerce platforms we track.
It has 0.2% of the e-commerce market share and is detected on 0.02% of all websites.
It is especially popular in Ukraine, appearing on 2.1% of all websites in the country.
- 🏠 Website
- 🏷️ Previous name
- Horoshop
💸 Pricing
Cartum is a commercial product priced starting at $9 per month with a free 7-day trial.
(1K products) $9/month
(20K products) $29/month
(50K products) $59/month
(50K products) $119/month
📊 Rankings and Market Share
- E-Commerce
- Rank: 52
- Market share: 0.2%
🏆 Cartum Awards
- 🥉 Third most popular in Ukraine in the E-Commerce category.
⚡ Sites Powered by Cartum
We have data on 843 websites that use the Cartum e-commerce platform. Here is a list of some of the top ranked ones.
The highest rated site using Cartum is wookie.com.ua.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #83,404 | Ukraine | Ukrainian | |
| 2 | #98,691 | Ukraine | Ukrainian | |
| 3 | #100,537 | Ukraine | Russian | |
| 4 | #200,283 | Ukraine | Ukrainian | |
| 5 | #227,918 | Ukraine | Ukrainian | |
| 6 | #239,582 | Ukraine | Ukrainian | |
| 7 | #252,341 | Ukraine | Ukrainian | |
| 8 | #254,770 | Ukraine | Ukrainian | |
| 9 | #258,897 | Ukraine | Ukrainian | |
| 10 | #267,229 | Ukraine | Russian | |
| 11 | #274,427 | Ukraine | Ukrainian | |
| 12 | #284,645 | Ukraine | Ukrainian | |
| 13 | #287,319 | Ukraine | Ukrainian | |
| 14 | #290,162 | Ukraine | Ukrainian | |
| 15 | #291,277 | Ukraine | Ukrainian | |
| 16 | #307,025 | Ukraine | Russian | |
| 17 | #309,290 | Ukraine | Russian | |
| 18 | #309,949 | Ukraine | Ukrainian | |
| 19 | #313,192 | Ukraine | Ukrainian | |
| 20 | #321,258 | Ukraine | Ukrainian |
📈 Usage Statistics
Most of the sites that use Cartum:
- are located in Ukraine
- have content in Ukrainian
- use the .com.ua domain extension
- fall into the Online Shopping category.
Most of the sites using Cartum are from Ukraine.
- Ukraine 97.7%
- Moldova 1.4%
- Russia 0.5%
- Bulgaria 0.1%
- Germany 0.1%
- Poland 0.1%
- Other 0.1%
Most Cartum users speak Ukrainian or Russian.
- Ukrainian 80.7%
- Russian 17.7%
- Romanian 1.1%
- English 0.2%
- German 0.1%
- Polish 0.1%
- Bulgarian 0.1%
The Cartum e-commerce platform is especially popular on .com.ua, .ua, and .com top-level domains.
- .com.ua 58%
- .ua 23.6%
- .com 8.8%
- .net.ua 1.7%
- .md 1.4%
- .net 0.8%
- .shop 0.8%
- .org.ua 0.6%
- .store 0.5%
- Other 3.8%
The primary market segments for websites utilizing Cartum include online shopping, business, and marketing and merchandising.
- Online Shopping 63.9%
- Business 11.1%
- Marketing/Merchandising 11.1%
- Software/Hardware 5.6%
- Fashion/Beauty 5.6%
- Games 2.8%
🕵️ Similar Technologies
These are some of the best Cartum alternatives.
🆚 Compare Alternatives
Compare Cartum to…
- 🕵️ Similar platforms
- ⭐ Market leaders
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💬 Frequently Asked Questions
Where is Cartum from?
Cartum is from Kyiv, Ukraine.
Can I use Cartum for free?
No, Cartum is a paid solution.
How much does it cost per month?
Cartum is priced from $9 per month for the Basic plan.
Does Cartum offer a free trial?
Yes, it provides a free trial for 7 days, so you can test it before purchasing.
Which country uses Cartum the most?
The majority of Cartum users are from Ukraine.
Who uses Cartum?
According to our data, Cartum is used on hundreds of sites, including such established ones as wookie.com.ua,
loco.in.ua, and
leo-shop.com.ua.
How does Cartum compare to its competitors?
Cartum is a fairly popular e-commerce platform, ranking ahead of 267 other e-commerce platforms we track.
What are the alternatives to Cartum?
Alternatives and possible competitors to Cartum may include 
EVO, 
WooCommerce, and 
Shopify.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.