⚡ E-Commerce Platforms in Bulgaria

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Bulgaria is a Southeastern European country with a population of around 6.5 million people.

According to our data, e-commerce platforms are detected on 12.5% of websites from Bulgaria.

Statistics based on 13K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Bulgaria in 2026, based on market share.

The most popular is WooCommerce with an impressive share of 45.7%, followed by OpenCart with 19.7% and PrestaShop with 5.7%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Bulgaria than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 61 e-commerce platforms used on sites from Bulgaria, ranked by their market share.

RankNameMarket share
1
WooCommerce
San Francisco, California, United States

A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code.

FreeOpen source
2
OpenCart
Hong Kong

A free open-source e-commerce solution based on PHP and MySQL.

FreeOpen source
3
PrestaShop
Paris, France

An open-source e-commerce platform based on PHP and MySQL.

FreeOpen source€29/month
4
Shopify
Ottawa, Ontario, Canada

A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels.

$27+/month
5
Magento
San Jose, California, United States

A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018.

FreeOpen source
6
Seliton
Sofia, Bulgaria

A Bulgarian e-commerce platform with built-in warehouse system, POS module and 100+ integrations and automations.

€495+
7
Patreon
San Francisco, California, United States

A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans.

$$$
8
CloudCart
9
CS-Cart
San Diego, California, United States

A self-hosted e-commerce software for creating B2B and B2C online stores and marketplaces.

$1,350+
10
OpenMage

A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations.

FreeOpen source
11
VirtueMart
Dresden, Germany

An open-source e-commerce extension for Joomla! CMS that enables users to build and manage online stores.

FreeOpen source
12
Wix eCommerce
Tel Aviv, Israel

An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing.

$17+/month
13
WordPress Download Manager
Chittagong, Bangladesh

A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites.

FreeOpen source$99
14
nopCommerce
Yerevan, Armenia

An open-source e-commerce software developed in ASP.NET Core.

FreeOpen source$500+
15
Drupal Commerce
Greenville, South Carolina, United States

An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles.

FreeOpen source
16
osCommerce
Wiltshire, United Kingdom

A free shopping cart and open-source PHP-based e-commerce software.

FreeOpen source
17
WHMCS
London, United Kingdom

A self-hosted recurring billing and automation platform used by web hosting providers to manage clients, services, and payments.

$29.95+/month
18
Ecwid
Montreal, Quebec, Canada

A cloud-based e-commerce platform with built-in management, marketing, and design tools.

$5+/month
19
MerchantPro
Bucharest, Romania

A Romanian SaaS e-commerce platform that supports product variants, customizable products, loyalty programs, multi-language shops, and multi-currency pricing.

Free$34.99+/month
20
Odoo
Grand Rosière, Belgium

An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management.

FreeOpen source€14.80+/user/month
21
Easy Digital Downloads
Hutchinson, Kansas, United States

A WordPress plugin for selling digital products online, providing product management, checkout, and payment processing tailored for downloadable files.

Free$139.65+/year
22
OXID eShop
Freiburg, Germany

A flexible shopping cart software from Germany.

FreeOpen source€3600+
23
J2Store
Coimbatore, Tamil Nadu, India

An open-source e-commerce extension for Joomla that is no longer maintained.

FreeOpen sourceLegacy
24
Squarespace Commerce
New York, United States

An all-in-one e-commerce solution integrated into the Squarespace website builder.

$25+/month
25
Gumroad
San Francisco, California, United States

An e-commerce platform serving as a merchant of record that enables creators and digital entrepreneurs to sell digital products, memberships, and other goods directly to their audience.

$$$

👉 See Also

🗃️ About This Data