⚡ E-commerce in Germany

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online. These platforms typically facilitate product display, catalog management, and transaction processing.

According to our data, e-commerce platforms are detected on 7.6% of websites from Germany.

⭐ Most Popular in 2025

The following chart shows the top e-commerce platforms in Germany in 2025, based on market share.

The most popular is WooCommerce with an impressive share of 35.7%, followed by Shopware with 10% and Shopify with 9.2%.

WooCommerce 35.7%
Shopware 10%
Shopify 9.2%
JTL-Shop 4.9%
Ecwid 4%
Magento 3.7%
WordPress Download Manager 3.7%
Wix eCommerce 2.6%
Jimdo 2.6%
Gambio 1.9%
OXID eShop 1.8%
PrestaShop 1.4%
WebSite X5 1.4%
ePages 1.4%
Other 15.7%

🚀 Highlights

Here is a list of the top platforms that are more popular in Germany than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Shopware ^(-16)
4. JTL-Shop ^(-31)
5. Ecwid ^(-2)
7. WordPress Download Manager ^(-3)
9. Jimdo ^(-19)
10. Gambio ^(-58)
11. OXID eShop ^(-51)
13. WebSite X5 ^(-11)
14. ePages ^(-47)
16. Siquando ^(-59)

✨ Best E-commerce Platforms

Below is a more detailed list of the top 25 of the 130 e-commerce platforms used on sites from Germany, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	35.7%
2	Shopware Schöppingen, Germany A German open source e-commerce platform based on PHP that provides both cloud-hosted and self-hosted options along with an API-first, headless architecture. FreeOpen source$600+/month	10%
3	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $39+/month	9.2%
4	JTL-Shop Hückelhoven, Germany A German open source e-commerce software based on PHP and MySQL. Free€99+/month	4.9%
5	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. Free$25+/month	4%
6	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	3.7%
7	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	3.7%
8	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	2.6%
9	Jimdo Hamburg, Germany An AI-powered website builder designed for users with basic computer skills. Free$11+/month	2.6%
10	Gambio Bremen, Germany A German all-in-one e-commerce solution with zero transaction fees. €24.95+/month	1.9%
11	OXID eShop Freiburg, Germany A flexible shopping cart software from Germany. FreeOpen source€3600+	1.8%
12	PrestaShop Paris, France An open source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	1.4%
13	WebSite X5 Ivrea, Italy A website builder software for Windows that lets users create websites, blogs, online stores, digital photo albums, and interactive presentations using a visual interface. $29.95+	1.4%
14	ePages Hamburg, Germany A cloud-based e-commerce platform, originally from Germany, that features 24 free themes, a drag-and-drop editor, and integrations with third-party marketing, payment, and content solutions. €5+/month	1.4%
15	Patreon San Francisco, California, United States A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans. $$$	1.3%
16	Siquando Bonn, Germany A German website and e-shop builder software for Windows. €299+	1.2%
17	Modified eCommerce Shopsoftware Berlin, Germany A German open source software for online shops based on PHP and MySQL, forked from xt:Commerce. FreeOpen source	1.1%
18	OpenMage A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations. FreeOpen source	0.9%
19	PlentyONE Kassel, Germany A cloud-based e-commerce ERP platform that connects brands, manufacturers and retailers to over 150 marketplaces worldwide. $$$	0.8%
20	Drupal Commerce Greenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles. FreeOpen source	0.7%
21	Easy Digital Downloads Hutchinson, Kansas, United States A WordPress plugin for selling digital products online, featuring a responsive checkout form, discount code management, powerful reporting, and integrations with Stripe and PayPal. Free$99.50+/year	0.6%
22	SAP Commerce Cloud Walldorf, Baden-Württemberg, Germany A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses. $50,000+/year	0.6%
23	OpenCart Hong Kong A free open source e-commerce solution based on PHP and MySQL. FreeOpen source	0.5%
24	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	0.5%
25	Salesforce Commerce Cloud San Francisco, California, United States A cloud-based SaaS platform that offers B2B and B2C e-commerce functionality, as well as AI-powered tools and automated workflows. $$$	0.5%

👉 See Also

🌎 E-commerce in other countries

Data is based on the analysis of 191,396 websites from Germany.
Statistics were last calculated on December 28, 2025.
For details, see our methodology and disclaimer.