⚡ E-Commerce in Germany

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Germany is a Central European country with a population of around 84 million people.

According to our data, e-commerce platforms are detected on 8.4% of websites from Germany.

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Germany in 2026, based on market share.

The most popular is WooCommerce with an impressive share of 32.4%, followed by Shopify with 12.9% and Shopware with 10.5%.

WooCommerce 32.4%
Shopify 12.9%
Shopware 10.5%
JTL-Shop 5.7%
Magento 4.2%
WordPress Download Manager 3.3%
Ecwid 3.2%
Wix eCommerce 2.2%
Jimdo 2.1%
OXID eShop 1.9%
Gambio 1.8%
PrestaShop 1.6%
Patreon 1.3%
ePages 1.3%
Other 15.6%

🚀 Highlights

Here is a list of the top platforms that are more popular in Germany than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Shopware ^(-14)
4. JTL-Shop ^(-26)
6. WordPress Download Manager ^(-4)
7. Ecwid ^(-2)
9. Jimdo ^(-28)
10. OXID eShop ^(-53)
11. Gambio ^(-67)
14. ePages ^(-59)
15. WebSite X5 ^(-14)
16. PlentyONE ^(-93)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 143 e-commerce platforms used on sites from Germany, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	32.4%
2	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $39+/month	12.9%
3	Shopware Schöppingen, Germany A German open source e-commerce platform based on PHP that provides both cloud-hosted and self-hosted options along with an API-first, headless architecture. FreeOpen source$600+/month	10.5%
4	JTL-Shop Hückelhoven, Germany A German open source e-commerce software based on PHP and MySQL. Free€99+/month	5.7%
5	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	4.2%
6	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	3.3%
7	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. Free$25+/month	3.2%
8	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	2.2%
9	Jimdo Hamburg, Germany An AI-powered website builder designed for users with basic computer skills. Free$11+/month	2.1%
10	OXID eShop Freiburg, Germany A flexible shopping cart software from Germany. FreeOpen source€3600+	1.9%
11	Gambio Bremen, Germany A German all-in-one e-commerce solution with zero transaction fees. €24.95+/month	1.8%
12	PrestaShop Paris, France An open-source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	1.6%
13	Patreon San Francisco, California, United States A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans. $$$	1.3%
14	ePages Hamburg, Germany A cloud-based e-commerce platform, originally from Germany, that features 24 free themes, a drag-and-drop editor, and integrations with third-party marketing, payment, and content solutions. €5+/month	1.3%
15	WebSite X5 Ivrea, Italy A website builder software for Windows that lets users create websites, blogs, online stores, digital photo albums, and interactive presentations using a visual interface. $29.95+	1.1%
16	PlentyONE Kassel, Germany A cloud-based e-commerce ERP platform that connects brands, manufacturers and retailers to over 150 marketplaces worldwide. $$$	1.1%
17	Modified eCommerce Shopsoftware Berlin, Germany A German open source software for online shops based on PHP and MySQL, forked from xt:Commerce. FreeOpen source	1.1%
18	OpenMage A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations. FreeOpen source	1%
19	Siquando Bonn, Germany A German website and e-shop builder software for Windows. €299+	1%
20	Drupal Commerce Greenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles. FreeOpen source	0.6%
21	OpenCart Hong Kong A free open source e-commerce solution based on PHP and MySQL. FreeOpen source	0.6%
22	Easy Digital Downloads Hutchinson, Kansas, United States A WordPress plugin for selling digital products online, featuring a responsive checkout form, discount code management, powerful reporting, and integrations with Stripe and PayPal. Free$99.50+/year	0.6%
23	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	0.5%
24	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source	0.5%
25	xt:Commerce Innsbruck, Austria An online shop solution from Austria, forked from osCommerce. €499+	0.5%

👉 See Also

🌎 E-Commerce in other countries

Data is based on the analysis of 225,112 websites from Germany.
Statistics were last calculated on February 27, 2026.
For details, see our methodology and disclaimer.