⚡ E-Commerce Platforms in Japan

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Japan is an East Asian country with a population of around 125 million people.

According to our data, e-commerce platforms are detected on 6.8% of websites from Japan.

Statistics based on 200K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Japan in 2026, based on market share.

The most popular is Shopify with a share of 24%, followed by MakeShop Japan with 11.3% and Color Me Shop with 10.7%.

Shopify 24%
MakeShop Japan 11.3%
Color Me Shop 10.7%
EC-CUBE 7.5%
WooCommerce 7.5%
Wix eCommerce 5.7%
WordPress Download Manager 5.3%
E-Store ShopServe 5.2%
Welcart 4.9%
Futureshop 3.6%
Ochanoko 3.2%
BASE 2.1%
Ecbeing 2%
e-shops Cart 1%
Other 6%

🚀 Highlights

Here is a list of the top platforms that are more popular in Japan than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Shopify ^(-1)
2. MakeShop Japan ^(-24)
3. Color Me Shop ^(-25)
4. EC-CUBE ^(-38)
7. WordPress Download Manager ^(-3)
8. E-Store ShopServe ^(-51)
9. Welcart ^(-52)
10. Futureshop ^(-68)
11. Ochanoko ^(-72)
12. BASE ^(-86)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 86 e-commerce platforms used on sites from Japan, ranked by their market share.

Rank	Name	Market share
1	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $27+/month	24%
2	MakeShop Japan Tokyo, Japan A Japanese e-commerce platform and SaaS service for building and managing online stores. ¥13,750+/month	11.3%
3	Color Me Shop Tokyo, Japan A Japanese SaaS e-commerce platform for creating online stores with integrated storefront management, customer engagement, and sales tools. ¥4,950+/month	10.7%
4	EC-CUBE Osaka, Japan A Japanese open-source e-commerce software platform for building and operating custom online stores. FreeOpen source¥5,980+/month	7.5%
5	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	7.5%
6	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	5.7%
7	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	5.3%
8	E-Store ShopServe Tokyo, Japan A Japanese e-commerce platform for building and operating online stores with integrated sales, CRM, and marketing tools for small and medium-sized businesses. ¥25,000+/month	5.2%
9	Welcart Fukui, Japan A Japanese e-commerce plugin for WordPress that adds online store, checkout, and order management functionality to WordPress websites. Free$$$	4.9%
10	Futureshop Osaka, Japan A Japanese SaaS-based e-commerce platform for online store creation and management used by retail and direct-to-consumer businesses. ¥27,000+/month	3.6%
11	Ochanoko Kobe, Japan A Japanese SaaS e-commerce platform for building online stores, available in both domestic Japanese and international versions for cross-border sales. $18+/month	3.2%
12	BASE Tokyo, Japan A Japanese e-commerce website builder that allows users to create online stores without coding. Free$$$	2.1%
13	Ecbeing Tokyo, Japan A Japanese e-commerce platform for medium and large businesses that provides online store management, omnichannel commerce, and digital marketing tools. ¥5,000,000+	2%
14	e-shops Cart Shimizu, Japan A Japanese e-commerce platform. $$$	1%
15	Ebisumart Japanese cloud-based e-commerce solution for medium to large businesses.	0.9%
16	Godomall Seongnam, Korea A South Korean cloud-based e-commerce platform developed by NHN Commerce for creating and managing online shopping malls. Free33,000 KRW+/month	0.7%
17	Stores A Japanese e-commerce platform.	0.6%
18	CS-Cart San Diego, California, United States A source-available, self-hosted e-commerce platform built on PHP and MySQL for creating single-vendor online stores and multi-vendor marketplaces. $1,490+	0.4%
19	Strikingly Shanghai, China A drag-and-drop website builder that allows users to create websites, landing pages, blogs, and online stores without coding. Free$20+/month	0.4%
20	Salesforce Commerce Cloud San Francisco, California, United States A cloud-based SaaS platform that offers B2B and B2C e-commerce functionality, as well as AI-powered tools and automated workflows. $$$	0.4%
21	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. $5+/month	0.3%
22	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	0.2%
23	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	0.2%
24	Easy Digital Downloads Hutchinson, Kansas, United States A WordPress plugin for selling digital products online, providing product management, checkout, and payment processing tailored for downloadable files. Free$139.65+/year	0.2%
25	Zen Cart Klamath Falls, Oregon, United States A self-hosted open-source e-commerce system that was forked from osCommerce in 2003. FreeOpen source	0.2%

👉 See Also

🌎 E-Commerce in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 200,940 websites from Japan.
We currently track the presence of 313 e-commerce platforms across the web.
Of these, 86 were detected on websites from Japan.
Statistics were last calculated on September 14, 2026.
For more details, see our methodology and disclaimer.