⚡ E-Commerce in New Zealand

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

New Zealand is an Oceanian country with a population of over 5.1 million people.

According to our data, e-commerce platforms are detected on 16.9% of websites from New Zealand.

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in New Zealand in 2026, based on market share.

The most popular is WooCommerce with an impressive share of 39.2%, followed by Shopify with 28.6% and Squarespace Commerce with 4.2%.

WooCommerce 39.2%
Shopify 28.6%
Squarespace Commerce 4.2%
Wix eCommerce 4%
FareHarbor 2.8%
Ecwid 2.5%
Magento 2.4%
Rezdy 2.4%
Webflow Ecommerce 1.9%
BigCommerce 1.9%
OpenCart 1.7%
Salesforce Commerce Cloud 0.9%
osCommerce 0.8%
WordPress Download Manager 0.7%
Other 6%

🚀 Highlights

Here is a list of the top platforms that are more popular in New Zealand than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Squarespace Commerce ^(-4)
4. Wix eCommerce ^(-2)
5. FareHarbor ^(-14)
6. Ecwid ^(-3)
8. Rezdy ^(-87)
9. Webflow Ecommerce ^(-6)
10. BigCommerce ^(-3)
12. Salesforce Commerce Cloud ^(-10)
13. osCommerce ^(-32)
15. Craft Commerce ^(-72)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 77 e-commerce platforms used on sites from New Zealand, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	39.2%
2	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $39+/month	28.6%
3	Squarespace Commerce New York, United States An all-in-one e-commerce solution integrated into the Squarespace website builder. $25+/month	4.2%
4	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	4%
5	FareHarbor Amsterdam, Netherlands An all-in-one booking and business management platform for tours, activities, rentals, and attractions that helps operators sell and organize reservations online. $$$	2.8%
6	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. $5+/month	2.5%
7	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	2.4%
8	Rezdy Sydney, Australia An online booking system designed for tour and activity operators. $$$	2.4%
9	Webflow Ecommerce San Francisco, California, United States An e-commerce solution built on the Webflow website builder that lets users design, launch, and manage online stores visually without writing code. $42+/month	1.9%
10	BigCommerce Austin, Texas, United States A Software-as-a-Service e-commerce platform for both B2C and B2B. $39+/month	1.9%
11	OpenCart Hong Kong A free open source e-commerce solution based on PHP and MySQL. FreeOpen source	1.7%
12	Salesforce Commerce Cloud San Francisco, California, United States A cloud-based SaaS platform that offers B2B and B2C e-commerce functionality, as well as AI-powered tools and automated workflows. $$$	0.9%
13	osCommerce Wiltshire, United Kingdom A free shopping cart and open source PHP-based e-commerce software. FreeOpen source	0.8%
14	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	0.7%
15	Craft Commerce Bend, Oregon, United States A powerful ecommerce platform built exclusively for Craft CMS. $1,199+	0.5%
16	SAP Commerce Cloud Walldorf, Baden-Württemberg, Germany A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses. $50,000+/year	0.4%
17	Patreon San Francisco, California, United States A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans. $$$	0.4%
18	Drupal Commerce Greenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles. FreeOpen source	0.4%
19	GoDaddy Website Builder Tempe, Arizona, United States An AI-powered website creation platform designed for users with basic computer skills. Free$10.99+/month	0.3%
20	PrestaShop Paris, France An open-source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	0.3%
21	nopCommerce Yerevan, Armenia An open-source e-commerce software developed in ASP.NET Core. FreeOpen source	0.3%
22	Maropost Commerce Cloud An Australian B2B and multi-channel e-commerce platform. 109 AUD+/month	0.3%
23	Adobe Commerce Cloud San Jose, California, United States A cloud-based e-commerce platform as a service built on Magento. $22,000+/year	0.3%
24	Commerce7 A direct-to-consumer commerce platform focused on providing customer-centric solutions for the wine industry. $149+/month	0.3%
25	Weebly eCommerce Oakland, California, United States An online store solution built into the Weebly site builder that lets users sell products, manage inventory, and accept payments. Free$13+/month	0.2%

👉 See Also

🌎 E-Commerce in other countries

Data is based on the analysis of 13,907 websites from New Zealand.
Statistics were last calculated on March 21, 2026.
For details, see our methodology and disclaimer.