⚡ E-Commerce Platforms in Serbia

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Serbia is a Southeastern European country with a population of around 6.7 million people.

According to our data, e-commerce platforms are detected on 12.6% of websites from Serbia.

Statistics based on 8K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Serbia in 2026, based on market share.

The most popular is WooCommerce, which dominates the market with an overwhelming 71.3% share.
It is followed by Magento with 5.2% and OpenCart with 3.8%.

🚀 Highlights

Here is a list of the top platforms that are more popular in Serbia than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 41 e-commerce platforms used on sites from Serbia, ranked by their market share.

RankNameMarket share
1
WooCommerce
San Francisco, California, United States

A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code.

FreeOpen source
2
Magento
San Jose, California, United States

A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018.

FreeOpen source
3
OpenCart
Hong Kong

A free open source e-commerce solution based on PHP and MySQL.

FreeOpen source
4
Shopify
Ottawa, Ontario, Canada

A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels.

$39+/month
5
PrestaShop
Paris, France

An open-source e-commerce platform based on PHP and MySQL.

FreeOpen source€29/month
6
WordPress Download Manager
Chittagong, Bangladesh

A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites.

FreeOpen source$99
7
MerchantPro
Bucharest, Romania

A Romanian SaaS e-commerce platform that supports product variants, customizable products, loyalty programs, multi-language shops, and multi-currency pricing.

Free$34.99+/month
8
Drupal Commerce
Greenville, South Carolina, United States

An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles.

FreeOpen source
9
Patreon
San Francisco, California, United States

A membership platform that allows creators to run a subscription-based service for their content and sell digital products directly to their most dedicated fans.

$$$
10
Wix eCommerce
Tel Aviv, Israel

An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing.

$17+/month
11
OpenMage

A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations.

FreeOpen source
12
nopCommerce
Yerevan, Armenia

An open-source e-commerce software developed in ASP.NET Core.

FreeOpen source$500+
13
VirtueMart
Dresden, Germany

An open-source e-commerce extension for Joomla! CMS that has been actively developed since 2002.

FreeOpen source
14
Ecwid
Montreal, Quebec, Canada

A cloud-based e-commerce platform with built-in management, marketing, and design tools.

$5+/month
15
Gumroad
San Francisco, California, United States

An e-commerce platform serving as a merchant of record that enables creators and digital entrepreneurs to sell digital products, memberships, and other goods directly to their audience.

$$$
16
CS-Cart
San Diego, California, United States

A self-hosted e-commerce software for creating B2B and B2C online stores and marketplaces.

$1,350+
17
WHMCS
London, United Kingdom

A self-hosted recurring billing and automation platform used by web hosting providers to manage clients, services, and payments.

$29.95+/month
18
HikaShop
Lyon, France

A complete e-commerce extension for Joomla that allows you to create, customize and manage your online store.

Free€60+
19
SitePad
UAQ FTZ, United Arab Emirates

A drag-and-drop website builder with over 800 professional themes and integrations with cPanel, Plesk, and Directadmin.

Free$12+/year
20
Bitrix
Kaliningrad, Russia

A popular Russian modular content management system based on PHP and MySQL.

6,200 RUB+
21
Yola
San Francisco, California, United States

A cloud-based, drag-and-drop website builder with e-commerce capabilities.

Free$14.95+/month
22
Easy Digital Downloads
Hutchinson, Kansas, United States

A WordPress plugin for selling digital products online, providing product management, checkout, and payment processing tailored for downloadable files.

Free$139.65+/year
23
SAP Commerce Cloud
Walldorf, Baden-Württemberg, Germany

A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses.

$50,000+/year
24
Squarespace Commerce
New York, United States

An all-in-one e-commerce solution integrated into the Squarespace website builder.

$25+/month
25
Unas

A subscription-based online shop system from Hungary.

4,990 HUF+/month

👉 See Also

🗃️ About This Data