⚡ Ebooks

Ebook (also spelled e-book or eBook) platforms are digital services that distribute, sell, or lend electronic books through online stores and mobile or desktop apps.

They typically offer transactional or subscription access, digital rights management, support for multiple file formats, library-lending integrations, cross-device synchronization, offline downloads, and discovery and recommendation systems.

According to our data, ebook technologies are used on 0.1% of all websites.
90% of these sites use only one ebook technology, 6.4% use two, and 3.6% use three or more simultaneously.

Statistics based on 3.4M+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the leading ebook technologies in 2026, based on market share.

The most popular is Amazon eBooks, which dominates the market with an overwhelming 61.2% share.
It is followed by Apple Books with 14.8% and BookBub with 7.4%.

Amazon eBooks 61.2%
Apple Books 14.8%
BookBub 7.4%
Scribd 7.2%
Google Play Books 6.5%
Kobo 5.4%
Litres 3.5%
Libby 2.3%
Project Gutenberg 2.2%
Wattpad 2%
Thalia 1.9%
Storytel 0.3%

You can also drill down by country:

✨ Best Ebook Technologies

Below is a more detailed list of 12 ebook technologies we track, ranked by their market share.

Rank	Name	Market share
1	Amazon eBooks Seattle, Washington, United States The Kindle ebook ecosystem, where users can purchase, download, and read digital books via Amazons Kindle Store. $$$	61.2%
2	Apple Books Cupertino, California, United States Apple's integrated ebook and audiobook app and digital storefront where users can find, buy, and download ebooks and audiobooks. Free	14.8%
3	BookBub Cambridge, Massachusetts, United States A book discovery service that alerts readers to deeply discounted or free ebooks. Free	7.4%
4	Scribd San Francisco, California, United States A digital document library and reading subscription service that provides access to millions of e-books, audiobooks, magazines, and user-uploaded documents. Free$9.99/month	7.2%
5	Google Play Books Mountain View, California, United States A digital storefront and app from Google that offers a large library of ebooks, comics, manga, and audiobooks for purchase. Free	6.5%
6	Kobo Tokyo, Japan A subsidiary of Rakuten that operates a digital bookstore, a subscription service, and a line of E Ink e-reader devices. $7.99+/month	5.4%
7	Litres Moscow, Russia A Russian digital content retailer and subscription service for ebooks and audiobooks. $$$	3.5%
8	Libby Cleveland, Ohio, United States A mobile app and online platform that lets public library cardholders borrow ebooks, digital audiobooks, and magazines for free. Free	2.3%
9	Project Gutenberg Montclair, New Jersey, United States The oldest digital library created to digitize and archive public-domain cultural works. Free	2.2%
10	Wattpad A social platform for people who love to read and write. Free$7.49/month	2%
11	Thalia Hagen, Germany A leading bookstore chain in German-speaking countries, operating a large network of physical stores and a major online shop. $$$	1.9%
12	Storytel Stockholm, Sweden A Swedish subscription service offering streaming of audiobooks and ebooks in more than 25 markets worldwide. €6.49+/month	0.3%

👉 See Also

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 3,406,701 websites.
We currently track the presence of 12 ebook technologies across the web.
Statistics were last calculated on May 6, 2026.
For more details, see our methodology and disclaimer.