⚡ Generative AI in Thailand

Generative artificial intelligence (Generative AI, GenAI) tools are software solutions that use large language models (LLMs) and other machine learning algorithms to create new digital content, including text, images, audio, video, and computer code.

Thailand is a Southeast Asian country with a population of around 72 million people.

According to our research, generative AI tools are detected on 0.5% of websites from Thailand.

Statistics based on 24K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top generative AI tools on websites in Thailand in 2026, based on market share.

The most popular is ChatGPT, which dominates the market with an overwhelming 69.3% share.
It is followed by Canva with 22% and QuillBot with 3.9%.

ChatGPT 69.3%
Canva 22%
QuillBot 3.9%
Google Gemini 2.4%
DALL-E 1.6%
Adobe Firefly 0.8%

🚀 Highlights

Here is a list of the top tools that are more popular in Thailand than worldwide.
Differences between global and country rankings are shown in parentheses.

3. QuillBot ^(-2)
4. Google Gemini ^(-4)
5. DALL-E ^(-9)
6. Adobe Firefly ^(-9)

✨ Best Generative AI Tools

Below is a more detailed list of 6 generative AI tools used on sites from Thailand, ranked by their market share.

Rank	Name	Market share
1	ChatGPT San Francisco, California, United States A generative AI chatbot and virtual assistant developed by OpenAI that uses large language models to understand and generate human-like text in response to user prompts. Free$8+/month	69.3%
2	Canva Sydney, Australia A graphic design platform that enables users to create, edit, and collaborate on visual content across formats such as logos, presentations, videos, websites, and marketing materials. Free$18+/user/month	22%
3	QuillBot San Francisco, California, United States An AI-powered writing assistant that helps users rewrite, improve, and generate text through automated language processing tools. Free$8.33/month	3.9%
4	Google Gemini Mountain View, California, United States A family of multimodal artificial intelligence models and a generative AI chatbot developed by Google for generating and understanding text, images, audio, video, and code. Free tier$$$	2.4%
5	DALL-E San Francisco, California, United States A generative AI tool developed by OpenAI to generate images from text prompts. $0.04+/image	1.6%
6	Adobe Firefly San Jose, California, United States A family of generative AI models and a web-based creative studio that generates and edits images, video, audio, and vector graphics from text prompts. Free$9.99+/month	0.8%

👉 See Also

🌎 Generative AI in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 24,414 websites from Thailand.
We currently track the presence of 15 generative AI tools across the web.
Of these, 6 were detected on websites from Thailand.
Statistics were last calculated on October 18, 2026.
For more details, see our methodology and disclaimer.