Yandex Pay
Yandex, Moscow, RussiaYandex Pay is a Russian mobile payment service that lets users link bank cards to their Yandex account to pay for goods and services online and offline with a smartphone.
It supports Mastercard, Visa and the Russian "Mir" cards, enables NFC and QR-based contactless payments, offers cashback and bonus points programs, and provides an SDK for developers.
According to our data, Yandex Pay ranks 72th among the payment services we track.
It has 0.1% of the payment market share and is detected on 0.006% of all websites.
- π Website
- π Links
Wikipedia (in Russian)
π Rankings and Market Share
- Payments
- Rank: 72
- Market share: 0.1%
π Yandex Pay Awards
- β 6th most popular in Russia in the Payments category.
β‘ Sites Using Yandex Pay
We have data on 199 websites that use the Yandex Pay payment service. Here is a list of some of the top ranked ones.
The highest rated site using Yandex Pay is kolesa-darom.ru.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #12,532 | Russia | Russian | |
| 2 | #23,304 | Russia | English | |
| 3 | #38,716 | Russia | Russian | |
| 4 | #39,829 | Russia | Russian | |
| 5 | #50,922 | Russia | Russian | |
| 6 | #57,987 | English | ||
| 7 | #70,055 | Russia | Russian | |
| 8 | #70,401 | United States | English | |
| 9 | #75,272 | Russia | Russian | |
| 10 | #79,791 | Russia | Russian | |
| 11 | #81,020 | Russia | Russian | |
| 12 | #82,630 | Russia | Russian | |
| 13 | #94,907 | Russia | Russian | |
| 14 | #98,947 | Russia | Russian | |
| 15 | #122,332 | Russia | Russian | |
| 16 | #133,124 | Russia | Russian | |
| 17 | #149,160 | Russia | Russian | |
| 18 | #184,692 | Russia | Russian | |
| 19 | #187,806 | Russia | Russian | |
| 20 | #192,266 | Turkey | Turkish |
π Usage Statistics
Most of the sites that use Yandex Pay:
- are located in Russia
- have content in Russian
- use the .ru domain extension
- fall into the Online Shopping category.
Most of the sites using Yandex Pay are from Russia.
- Russia 96.5%
- Turkey 1%
- Belarus 0.5%
- Kazakhstan 0.5%
- United Arab Emirates 0.5%
- United Kingdom 0.5%
- United States 0.5%
Most Yandex Pay users speak Russian or English.
- Russian 96%
- English 3%
- Turkish 1%
The Yandex Pay payment service is especially popular on .ru and .com top-level domains.
- .ru 77.4%
- .com 11.6%
- .shop 1.5%
- .pro 1.5%
- .me 1%
- .by 1%
- .ΡΡ 0.5%
- .store 0.5%
- .su 0.5%
- Other 4.5%
The primary market segments for websites utilizing Yandex Pay include online shopping, marketing and merchandising, and travel.
- Online Shopping 31%
- Marketing/Merchandising 24.1%
- Travel 13.8%
- Business 10.3%
- Education/Reference 3.4%
- Entertainment 3.4%
- Games 3.4%
- Fashion/Beauty 3.4%
- Art/Culture/Heritage 3.4%
- Other 3.8%
π΅οΈ Similar Technologies
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Mastercard㪠Frequently Asked Questions
What is the company behind Yandex Pay?
Yandex Pay is owned by Yandex LLC, headquartered in Moscow, Russia.
Which country uses Yandex Pay the most?
The majority of Yandex Pay users are from Russia.
Who uses Yandex Pay?
According to our data, Yandex Pay is used on over a hundred sites, including such established ones as kolesa-darom.ru,
ostrovok.ru, and
leonardo.ru.
How does Yandex Pay compare to its competitors?
Yandex Pay is a moderately popular payment service, ranking ahead of 64 other payment services we track.
π See Also
- β¨ Related technologies
- πΌ All technologies from Yandex
ποΈ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,406,701 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.