Yandex Pay
Yandex, Moscow, RussiaYandex Pay is a Russian mobile payment service that lets users link bank cards to their Yandex account to pay for goods and services online and offline with a smartphone.
It supports 
Mastercard, 
Visa and the Russian "Mir" cards, enables NFC and QR-based contactless payments, offers cashback and bonus points programs, and provides an SDK for developers.
According to our data, Yandex Pay ranks 73th among the online payment services we track.
It has 0.1% of the online payment market share and is detected on 0.007% of all websites.
It is especially popular in Russia, appearing on 0.2% of all websites in the country.
- 🏠 Website
- 🔗 Links
Wikipedia (in Russian)
📊 Rankings and Market Share
- Online Payments
- Rank: 73
- Market share: 0.1%
🏆 Yandex Pay Awards
- ⭐ 7th most popular in Russia in the Online Payments category.
⚡ Sites Using Yandex Pay
We have data on 291 websites that use the Yandex Pay online payment service. Here is a list of some of the top ranked ones.
The highest rated site using Yandex Pay is kolesa-darom.ru.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #17,936 | Russia | Russian | |
| 2 | #18,028 | Russia | English | |
| 3 | #57,170 | Russia | Russian | |
| 4 | #60,606 | Russia | Russian | |
| 5 | #65,103 | United Arab Emirates | English | |
| 6 | #87,144 | Russia | Russian | |
| 7 | #89,562 | Russia | Russian | |
| 8 | #92,796 | Russia | Russian | |
| 9 | #105,689 | Russia | Russian | |
| 10 | #132,475 | Russia | Russian | |
| 11 | #133,704 | Russia | Russian | |
| 12 | #161,129 | Russia | Russian | |
| 13 | #186,827 | Russia | Russian | |
| 14 | #216,823 | Turkey | Turkish | |
| 15 | #223,380 | Russia | Russian | |
| 16 | #228,169 | Russia | Russian | |
| 17 | #234,062 | Russia | Russian | |
| 18 | #275,341 | Russia | Russian | |
| 19 | #279,198 | Russia | Russian | |
| 20 | #294,616 | Russia | Russian |
📈 Usage Statistics
Most of the sites that use Yandex Pay:
- are located in Russia
- have content in Russian
- use the .ru domain extension
- fall into the Online Shopping category.
Most of the sites using Yandex Pay are from Russia.
- Russia 96.6%
- Belarus 1%
- Turkey 0.7%
- United Arab Emirates 0.7%
- Brazil 0.3%
- Kazakhstan 0.3%
- United Kingdom 0.3%
- Other 0.1%
Most Yandex Pay users speak Russian.
- Russian 97.3%
- English 1.7%
- Turkish 0.7%
- Portuguese 0.3%
The Yandex Pay online payment service is especially popular on .ru and .com top-level domains.
- .ru 72.9%
- .com 11.3%
- .shop 2.1%
- .store 1.7%
- .me 1.4%
- .by 1.4%
- .kz 1%
- .pro 1%
- .market 0.7%
- Other 6.5%
The primary market segments for websites utilizing Yandex Pay include online shopping, marketing and merchandising, and business.
- Online Shopping 39.4%
- Marketing/Merchandising 24.2%
- Business 9.1%
- Travel 9.1%
- Education/Reference 6.1%
- Fashion/Beauty 6.1%
- Finance/Banking 3%
- Art/Culture/Heritage 3%
🕵️ Similar Technologies
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💬 Frequently Asked Questions
What is the company behind Yandex Pay?
Yandex Pay is owned by Yandex LLC, headquartered in Moscow, Russia.
Which country uses Yandex Pay the most?
The majority of Yandex Pay users are from Russia.
Who uses Yandex Pay?
According to our data, Yandex Pay is used on hundreds of sites, including such established ones as kolesa-darom.ru,
ostrovok.ru, and
vsk.ru.
How does Yandex Pay compare to its competitors?
Yandex Pay is a moderately popular online payment service, ranking ahead of 65 other online payment services we track.
👉 See Also
- ✨ Related technologies
- 💼 All technologies from Yandex
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,009,087 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.