⚡ Affiliate Marketing in Australia

Affiliate marketing is a performance-based marketing model in which businesses compensate third-party partners (affiliates) for driving traffic, leads, or sales through tracked referral activities.

Australia is an Oceanian country with a population of over 27 million people.

According to our research, affiliate marketing platforms are used on 1.4% of websites from Australia.

Statistics based on 74K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top affiliate marketing platforms in Australia in 2026, based on market share.

The most popular is Commission Factory with an impressive share of 34.2%, followed by Impact with 15.7% and GoAffPro with 13.5%.

Commission Factory 34.2%
Impact 15.7%
GoAffPro 13.5%
Amazon Associates 10%
UpPromote 4.6%
Partnerize 3.9%
Awin 3.9%
Rakuten Advertising 3.5%
FlexOffers 2.7%
Refersion 2.4%
Tradedoubler 1.7%
Tapfiliate 1.5%
ShopMy 1.5%
CJ 1.4%
Trackonomics 1.3%

🚀 Highlights

Here is a list of the top platforms that are more popular in Australia than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Commission Factory ^(-21)
3. GoAffPro ^(-2)
5. UpPromote ^(-7)
6. Partnerize ^(-10)
8. Rakuten Advertising ^(-1)
9. FlexOffers ^(-2)
10. Refersion ^(-3)
12. Tapfiliate ^(-9)
13. ShopMy ^(-6)
15. Trackonomics ^(-22)

✨ Best Affiliate Marketing Platforms

Below is a more detailed list of the top 25 of the 32 affiliate marketing platforms used on sites from Australia, ranked by their market share.

Rank	Name	Market share
1	Commission Factory Sydney, Australia An Australian retail-focused affiliate marketing platform owned by Awin that enables advertisers and publishers to manage performance-based partnerships and track commissions. Free$$$	34.2%
2	Impact Santa Barbara, California, United States A partnership management platform that helps businesses manage and optimize affiliate, influencer, referral, and strategic partner programs from a single system. Free$30+/month	15.7%
3	GoAffPro Sirsa, Haryana, India An affiliate marketing platform built specifically for e-commerce merchants to create and manage referral and partner programs that increase online sales. Free$49+/month	13.5%
4	Amazon Associates Seattle, Washington, United States An affiliate marketing program that allows partners to earn referral fees from qualifying purchases through traffic they send to Amazon.com and regional Amazon marketplaces. $$$	10%
5	UpPromote Hanoi, Vietnam An affiliate and influencer marketing platform built for Shopify that enables merchants to create, manage, and scale referral and partnership programs directly within their stores. Free$29.99+/month	4.6%
6	Partnerize New York, United States A partnership automation company that helps brands track, report, and pay partners who drive business leads.	3.9%
7	Awin Berlin, Germany A global affiliate marketing platform that connects advertisers with publishers to run performance-based marketing programs. Free$59+/month	3.9%
8	Rakuten Advertising Tokyo, Japan An affiliate marketing service provider that connects advertisers with publishers who promote products and earn commissions from tracked sales or leads. Free$$$	3.5%
9	FlexOffers Fort Lauderdale, Florida, United States An affiliate marketing network that connects advertisers and publishers to manage and scale performance-based partnerships across digital channels.	2.7%
10	Refersion Palo Alto, California, United States An affiliate and influencer marketing platform that provides e-commerce brands with the tools to create, manage and automate affiliate campaigns. $39+/month	2.4%
11	Tradedoubler Stockholm, Sweden A global affiliate and partner marketing network that connects brands and publishers through performance-based advertising. Free£55+/month	1.7%
12	Tapfiliate Amsterdam-Duivendrecht, Netherlands A cloud-based affiliate marketing platform geared toward e-commerce and SaaS businesses. $89+/month	1.5%
13	ShopMy New York, United States An influencer and affiliate marketing platform that enables content creators to monetize product recommendations through curated commissionable affiliate links. Free$$$	1.5%
14	CJ Santa Barbara, California, United States An affiliate marketing network that connects advertisers with publishers to promote products and services through performance-based partnerships. Free$3,000+	1.4%
15	Trackonomics Santa Barbara, California, United States A suite of tools for analyzing and optimizing affiliate content at scale.	1.3%
16	Clickbank Boise, Idaho, United States A global e-commerce platform and affiliate marketplace founded in 1998. $$$	1.2%
17	Post Affiliate Pro Bratislava, Slovakia Affiliate management software for creating and running affiliate programs or managing entire affiliate networks. $139+/month	1%
18	Travelpayouts Hong Kong A travel affiliate partnership platform that connects publishers with over 100 travel brands to promote services such as flights, hotels, car rentals, tours, and insurance. Free	1%
19	eBay Partner Network San Jose, California, United States Allows affiliates to earn money by referring buyers to eBay. Free	0.9%
20	Everflow Mountain View, California, United States A partner marketing platform that enables companies to manage partnerships with affiliates, influencers, and referral partners while tracking performance across marketing channels. Free$1,495+/month	0.9%
21	Rewardful Calgary, Alberta, Canada All-in-one affiliate management software for SaaS that enables companies to launch and manage affiliate and referral programs for subscription-based products. $49+/month	0.8%
22	Affiliatable Sheridan, Wyoming, United States A cloud-based app for affiliate marketers to create comparison tables and product boxes that help increase conversion rates. Free$9+/month	0.6%
23	FirstPromoter Talmaciu, Sibiu, Romania Affiliate management software built with a focus on subscription-based businesses. $49+/month	0.6%
24	Optimise Norwich, Norfolk, United Kingdom A global partner marketing network that connects advertisers with affiliates to run performance-based marketing campaigns. $75+/month	0.5%
25	Tolt Claymont, Delaware, United States An affiliate marketing software designed specifically for SaaS startups that integrates with Stripe, Paddle, and Chargebee. $49+/month	0.5%

👉 See Also

🌎 Affiliate Marketing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 74,827 websites from Australia.
We currently track the presence of 38 affiliate marketing platforms across the web.
Of these, 32 were detected on websites from Australia.
Statistics were last calculated on April 9, 2026.
For more details, see our methodology and disclaimer.