⚡ Affiliate Marketing in the United States

Affiliate marketing is a performance-based marketing model where businesses reward partners (affiliates) for driving traffic or sales to their products.

According to our research, affiliate marketing platforms are used on 1.9% of websites from the United States.

⭐ Most Popular in 2025

The following chart shows the top affiliate marketing platforms in the United States in 2025, based on market share.

The most popular is Amazon Associates with an impressive share of 47.9%, followed by Impact with 19.8% and Awin with 7.8%.

Amazon Associates 47.9%
Impact 19.8%
Awin 7.8%
CJ 7.6%
FlexOffers 5.4%
Rakuten Advertising 4.2%
Clickbank 2.4%
Refersion 1.9%
Post Affiliate Pro 1.5%
Tradedoubler 1.5%
Partnerize 1.3%
GoAffPro 1.3%
Rewardful 1.3%
Admitad 1.2%
Tapfiliate 1.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Awin ^(-1)
4. CJ ^(-3)
5. FlexOffers ^(-5)
6. Rakuten Advertising ^(-2)
7. Clickbank ^(-10)
8. Refersion ^(-4)
9. Post Affiliate Pro ^(-5)
11. Partnerize ^(-4)
13. Rewardful ^(-7)
15. Tapfiliate ^(-4)

✨ Best Affiliate Marketing Platforms

Below is a more detailed list of the top 25 of the 31 affiliate marketing platforms used on sites from the United States, ranked by their market share.

Rank	Name	Market share
1	Amazon AssociatesSeattle, Washington, United States An affiliate marketing program that allows partners to earn money from qualifying purchases through the traffic they drive to Amazon.com.	47.9%
2	ImpactSanta Barbara, California, United States An advanced partnership management platform.	19.8%
3	AwinBerlin, Germany A global affiliate marketing platform.	7.8%
4	CJSanta Barbara, California, United States An affiliate marketing network that has been operating since 1998.	7.6%
5	FlexOffersFort Lauderdale, Florida, United States An affiliate network that works with over 12,000 advertisers and 65+ networks and agencies.	5.4%
6	Rakuten AdvertisingTokyo, Japan An affiliate marketing service provider.	4.2%
7	ClickbankBoise, Idaho, United States A global e-commerce platform and affiliate marketplace founded in 1998.	2.4%
8	RefersionPalo Alto, California, United States An affiliate and influencer marketing platform that provides e-commerce brands with the tools to create, manage and automate affiliate campaigns.	1.9%
9	Post Affiliate ProBratislava, Slovakia An affiliate management software to create and direct affiliate programs or manage entire affiliate networks.	1.5%
10	TradedoublerStockholm, Sweden A global affiliate marketing network with 25 years of experience.	1.5%
11	PartnerizeNew York, United States A partnership automation company that helps brands track, report, and pay partners who drive business leads.	1.3%
12	GoAffProSirsa, Haryana, India A comprehensive affiliate marketing solution for online stores, integrated with Shopify, WooCommerce, BigCommerce, Magento, Wix eCommerce, PrestaShop, Ecwid, and others.	1.3%
13	RewardfulCalgary, Alberta, Canada An affiliate marketing platform that enables SaaS companies to set up affiliate programs with Stripe & Paddle.	1.3%
14	AdmitadDubai, United Arab Emirates A premium CPA affiliate network founded in Germany.	1.2%
15	TapfiliateAmsterdam-Duivendrecht, Netherlands A cloud-based affiliate marketing platform geared toward e-commerce and SaaS businesses.	1.2%
16	AffiliatableSheridan, Wyoming, United States A cloud-based app for affiliate marketers to create comparison tables and product boxes that help increase conversion rates.	0.8%
17	WebgainsBristol, United Kingdom The hi-performance affiliate marketing network that has been online since 2005.	0.8%
18	PartnerStackToronto, Ontario, Canada An affiliate marketing platform dedicated to B2B SaaS with a marketplace of over 100,000 active partners.	0.8%
19	UpPromoteHanoi, Vietnam An affiliate and influencer marketing platform built specifically for Shopify businesses.	0.6%
20	eBay Partner NetworkSan Jose, California, United States Allows affiliates to earn money by referring buyers to eBay.	0.5%
21	TrackonomicsSanta Barbara, California, United States A suite of tools for analyzing and optimizing affiliate content at scale.	0.4%
22	ValueCommerceTokyo, Japan A Japanese affiliate marketing platform.	0.4%
23	MoshimoTokyo, Japan A Japanese platform that provides affiliate marketing and dropshipping services.	0.3%
24	AliExpress AffiliateHangzhou, China A service that allows participants to earn commissions by referring customers to AliExpress.com.	0.3%
25	ToltClaymont, Delaware, United States An affiliate marketing software designed specifically for SaaS startups that integrates with Stripe, Paddle, and Chargebee.	0.2%

👉 See Also

🔗 Links
- Affiliate marketing
👨‍👩‍👦‍👦 Community
- Reddit

Data is based on the analysis of 581,204 websites from the United States.
Statistics were last calculated on October 31, 2025.
For details, see our methodology and disclaimer.