⚡ Automation

Automation software allows users to connect different applications and services, creating automated workflows that handle tasks such as data transfers, notifications, file management, and API interactions. Many of these platforms offer no-code or low-code interfaces, allowing users to set up complex processes with triggers, conditional logic, scheduling, and real-time data synchronization.

According to our statistics, automation tools are detected on 0.04% of all websites.
98.8% of these sites use only one automation tool, 1.1% use two.

⭐ Most Popular in 2025

The following chart shows the leading automation tools on the web in 2025, based on market share.

The most popular is Zapier with an impressive share of 42.6%, followed by OttoKit with 28.2% and Make with 18%.

Zapier 42.6%
OttoKit 28.2%
Make 18%
Tray.io 7.5%
Fivetran 3.9%
IFTTT 1%

You can also drill down by country:

✨ Best Automation Tools

Below is a more detailed list of all automation tools we track, ranked by their market share.

Rank	Name	Market share
1	Zapier San Francisco, California, United States A no-code automation tool that lets users connect apps and services to create automated workflows called Zaps without writing code. Free$19.99+/month	42.6%
2	OttoKit Pune, Maharashtra, India A WordPress automation plugin that lets users create automated workflows by connecting WordPress plugins, external apps, and APIs without coding. Free$9+/month	28.2%
3	Make New York, United States A no-code visual integration and automation platform that lets users connect apps, APIs, and services to build, deploy, and manage automated workflows without writing code. Free$9+/month	18%
4	Tray.io San Francisco, California, United States A low-code automation platform that transforms manual business processes into scalable workflows. $$$	7.5%
5	Fivetran Oakland, California, United States A data integration platform that specializes in automating the process of extracting data from various sources, transforming it, and loading it into a destination of your choice. Free$$$	3.9%
6	IFTTT San Francisco, California, United States A powerful connectivity platform that integrates with over 1000 services and apps. Free$2.99+/month	1%

Data is based on the analysis of 2,764,714 websites.
Statistics were last calculated on December 28, 2025.
For details, see our methodology and disclaimer.