⚡ Automation in the United States

Automation software allows users to connect different applications and services, creating automated workflows that handle tasks such as data transfers, notifications, file management, and API interactions.

The United States of America (USA) is a North American country with a population of over 341 million people.

According to our statistics, automation tools are detected on 0.08% of websites from the United States.

Statistics based on 573K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top automation tools on websites in the United States in 2026, based on market share.

The most popular is Zapier with an impressive share of 46.7%, followed by OttoKit with 24.2% and Tray.io with 14.2%.

Zapier 46.7%
OttoKit 24.2%
Tray.io 14.2%
Make 7.6%
Fivetran 4.4%
n8n 2.9%
IFTTT 1.3%

🚀 Highlights

Here is a list of the top tools that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Tray.io ^(-3)

✨ Best Automation Tools

Below is a more detailed list of 7 automation tools used on sites from the United States, ranked by their market share.

Rank	Name	Market share
1	Zapier San Francisco, California, United States A no-code automation tool that lets users connect apps and services to create automated workflows called Zaps without writing code. Free$19.99+/month	46.7%
2	OttoKit Pune, Maharashtra, India A WordPress automation plugin that lets users create automated workflows by connecting WordPress plugins, external apps, and APIs without coding. Free$9+/month	24.2%
3	Tray.io San Francisco, California, United States A low-code automation platform that transforms manual business processes into scalable workflows. $$$	14.2%
4	Make New York, United States A no-code visual integration and automation platform that lets users connect apps, APIs, and services to build, deploy, and manage automated workflows without writing code. Free$9+/month	7.6%
5	Fivetran Oakland, California, United States A data integration platform that specializes in automating the process of extracting data from various sources, transforming it, and loading it into a destination of your choice. Free$$$	4.4%
6	n8n Berlin, Germany An AI workflow automation platform that enables users to connect applications, APIs, and data sources to automate tasks and build multi-step processes through a visual low-code editor. FreeOpen source$24+/month	2.9%
7	IFTTT San Francisco, California, United States A powerful connectivity platform that integrates with over 1000 services and apps. Free$2.99+/month	1.3%

👉 See Also

🌎 Automation in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 573,357 websites from the United States.
We currently track the presence of 7 automation tools across the web.
Of these, 7 were detected on websites from the United States.
Statistics were last calculated on May 5, 2026.
For more details, see our methodology and disclaimer.