⚡ Automation

Automation software allows users to connect different applications and services, creating automated workflows that handle tasks such as data transfers, notifications, file management, and API interactions.

Many of these platforms offer no-code or low-code interfaces, allowing users to set up complex processes with triggers, conditional logic, scheduling, and real-time data synchronization.

According to our statistics, automation tools are detected on 0.05% of all websites.
98.5% of these sites use only one automation tool, 1.5% use two.

Statistics based on 3.3M+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the leading automation tools on the web in 2026, based on market share.

The most popular is Zapier with an impressive share of 43.9%, followed by OttoKit with 23% and Make with 17.8%.

Zapier 43.9%
OttoKit 23%
Make 17.8%
n8n 5.5%
Fivetran 5.3%
Tray.io 4.9%
IFTTT 1.1%

You can also drill down by country:

✨ Best Automation Tools

Below is a more detailed list of 7 automation tools we track, ranked by their market share.

Rank	Name	Market share
1	Zapier San Francisco, California, United States A no-code automation tool that lets users connect apps and services to create automated workflows called Zaps without writing code. Free$19.99+/month	43.9%
2	OttoKit Pune, Maharashtra, India A WordPress automation plugin that lets users create automated workflows by connecting WordPress plugins, external apps, and APIs without coding. Free$9+/month	23%
3	Make New York, United States A no-code visual integration and automation platform that lets users connect apps, APIs, and services to build, deploy, and manage automated workflows without writing code. Free$9+/month	17.8%
4	n8n Berlin, Germany An AI workflow automation platform that enables users to connect applications, APIs, and data sources to automate tasks and build multi-step processes through a visual low-code editor. FreeOpen source$24+/month	5.5%
5	Fivetran Oakland, California, United States A data integration platform that specializes in automating the process of extracting data from various sources, transforming it, and loading it into a destination of your choice. Free$$$	5.3%
6	Tray.io San Francisco, California, United States A low-code automation platform that transforms manual business processes into scalable workflows. $$$	4.9%
7	IFTTT San Francisco, California, United States A powerful connectivity platform that integrates with over 1000 services and apps. Free$2.99+/month	1.1%

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 3,370,405 websites.
We currently track the presence of 7 automation tools across the web.
Statistics were last calculated on April 14, 2026.
For more details, see our methodology and disclaimer.