⚡ Business Listings

Business listing platforms are online directories that present a business's key information, such as its location, contact details, hours of operation, and customer reviews.

They allow companies to manage their online presence and improve their visibility in local search results and on maps.

According to our data, business listing platforms are used on 1% of all websites.
90.8% of these sites use only one business listing platform, 7.7% use two, and 1.5% use three or more simultaneously.

Statistics based on 3.5M+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the leading business listing platforms in 2026, based on market share.

The most popular is Yelp with an impressive share of 45.6%, followed by Better Business Bureau with 30.1% and Google Business Profile with 23.4%.

Yelp 45.6%
Better Business Bureau 30.1%
Google Business Profile 23.4%
Clutch 7.6%
Yellow Pages 1.3%
Manta 1%
Yell 0.7%
Bing Places for Business 0.6%
MerchantCircle 0.5%
EZlocal 0.2%
Yellow Pages Australia 0.2%

You can also drill down by country:

🚀 Country Highlights

Here is a list of platforms that are especially popular in certain countries.
Differences between global and country rankings are shown in parentheses.

Better Business Bureau is #1 in Canada ^(-1)
Google Business Profile is #1 in Australia ^(-2)
Clutch is #1 in India ^(-3)
Yell is #2 in the United Kingdom ^(-5)

✨ Best Business Listing Platforms

Below is a more detailed list of 11 business listing platforms we detect, ranked by their market share.

Rank	Name	Market share
1	Yelp San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses. Free$180+/month	45.6%
2	Better Business Bureau Arlington, Virginia, United States An American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness. Free$510+/year	30.1%
3	Google Business Profile Mountain View, California, United States A free service from Google that allows businesses to manage how they appear on Google Search and Google Maps, including local listings and knowledge panels. Free	23.4%
4	Clutch Washington, DC, United States A B2B marketplace that offers client feedback through verified reviews. Free$499+/year	7.6%
5	Yellow Pages Dallas, Texas, United States A United States-based online business directory that helps users find local companies, services, and contact information by category and location.	1.3%
6	Manta Lehi, Utah, United States Provides a free registration for businesses located in the United States to get their company information listed. Free	1%
7	Yell Reading, Berkshire, United Kingdom A UK online business directory.	0.7%
8	Bing Places for Business Redmond, Washington, United States A Bing portal that enables local business owners add a listing for their business on Bing.	0.6%
9	MerchantCircle Walnut Creek, California, United States A business directory that allows users to search for companies by location and category.	0.5%
10	EZlocal Lombard, Illinois, United States A local search marketing company focused on business listings management. Free	0.2%
11	Yellow Pages Australia Dallas, Texas, United States An Australian business directory.	0.2%

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 3,511,995 websites.
We currently track the presence of 11 business listing platforms across the web.
Statistics were last calculated on May 14, 2026.
For more details, see our methodology and disclaimer.