⚡ Business Listings in the United States

Business listing platforms are online directories that present a business's key information, such as its location, contact details, hours of operation, and customer reviews.

The United States of America (USA) is a North American country with a population of over 341 million people.

According to our data, business listing platforms are used on 4.4% of websites from the United States.

Statistics based on 654K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top business listing platforms in the United States in 2026, based on market share.

The most popular is Yelp with an impressive share of 54.1%, followed by Better Business Bureau with 36.8% and Google Business Profile with 15.5%.

Yelp 54.1%
Better Business Bureau 36.8%
Google Business Profile 15.5%
Clutch 3.8%
Yellow Pages 1.6%
Manta 1.1%
Bing Places for Business 0.6%
MerchantCircle 0.5%
EZlocal 0.3%
Yell 0.01%

🚀 Highlights

Here is a list of the top platforms that are more popular in the United States than worldwide.
Differences between global and country rankings are shown in parentheses.

7. Bing Places for Business ^(-1)
8. MerchantCircle ^(-1)
9. EZlocal ^(-1)

✨ Best Business Listing Platforms

Below is a more detailed list of 10 business listing platforms used on sites from the United States, ranked by their market share.

Rank	Name	Market share
1	Yelp San Francisco, California, United States An American crowd-sourced review platform where users publish ratings and written feedback about local businesses. Free$180+/month	54.1%
2	Better Business Bureau Arlington, Virginia, United States An American online platform that provides letter-grade ratings for businesses from A+ to F based on how they handle customer complaints, transparency, time in business, and responsiveness. Free$510+/year	36.8%
3	Google Business Profile Mountain View, California, United States A free service from Google that allows businesses to manage how they appear on Google Search and Google Maps, including local listings and knowledge panels. Free	15.5%
4	Clutch Washington, DC, United States A B2B marketplace that helps organizations find and evaluate service providers through verified client reviews, company profiles, and market research. Free$499+/year	3.8%
5	Yellow Pages Dallas, Texas, United States A United States-based online business directory that helps users find local companies, services, and contact information by category and location. Free$$$	1.6%
6	Manta Lehi, Utah, United States An online business directory and marketing platform that provides company profile listings for small businesses. Free$$$	1.1%
7	Bing Places for Business Redmond, Washington, United States A free business listing service that allows organizations to create, claim, and manage their presence in Bing Search and Bing Maps. Free	0.6%
8	MerchantCircle Walnut Creek, California, United States An online business directory and marketing platform for small and midsize businesses. Free$$$	0.5%
9	EZlocal Lombard, Illinois, United States A local search marketing company focused on business listings management. Free$$$	0.3%
10	Yell Reading, Berkshire, United Kingdom A UK online business directory that provides business listings and connects consumers with local services. Free£200+/month	0.01%

👉 See Also

🌎 Business Listings in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 654,819 websites from the United States.
We currently track the presence of 11 business listing platforms across the web.
Of these, 10 were detected on websites from the United States.
Statistics were last calculated on September 27, 2026.
For more details, see our methodology and disclaimer.