Magnite, Inc.

Magnite Inc. is an American advertising technology company that develops a sell-side platform for publishers, focused on connected TV, online video, display, and audio advertising.

• 🏠 Website
  • magnite.com #297
• 🏤 Headquarters
  • New York, United States
• 🗓️ Founded
  • 1 May 2007 (19 years ago)
• 🏷️ Previous names
  • Rubicon Project, Telaria, SpotX
• 🔗 Links
  • Wikipedia
  • Meet Magnite, The Post-Merger Name For Rubicon Project And Telaria
  • Magnite Acquires SpotX For An Eye-Watering $1.17 Billion
  • Magnite Buys SpringServe For $31M In Push For CTV Ad Dollars

⚡ Technologies

#	Technology	Reach The percentage of websites using the technology out of the total number of sites analyzed.
1	Magnite An omnichannel supply-side and CTV/video advertising platform formed in 2020 through the merger of Rubicon Project and Telaria.	0.1%

🗃️ About This Data

• We evaluate the popularity of technologies based on the number of websites where we detect their usage.
• Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
• This report is based on the analysis of 3,629,123 websites.
• Statistics were last calculated on August 13, 2026.
• For more details, see our methodology and disclaimer.