🆚 AdRiver vs. myTarget

Statistics based on 3.8M+ analyzed websites. About this data
AdRiver
myTarget

Type

Advertising technology
Advertising technology

About

AdRiver is a Russian advertising supply-side and measurement platform.

MyTarget is a Russian programmatic advertising platform by VK.

Headquarters

Moscow, Russia
Moscow, Russia

Website

adriver.ru #1,053,126
target.vk.ru

Categories

Advertising › Rank #96
Advertising › Rank #111

Popularity

Determined by the number of sites using each technology.

AdRiver advertising technology is 1.6 times more popular than myTarget.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

AdRiver is more popular in Russia, Azerbaijan, and Ukraine, while myTarget is more popular in Kazakhstan, Belarus, and the Netherlands.
Russia
Kazakhstan
Azerbaijan
Belarus
Netherlands
Ukraine
Italy
United States
France
Germany

Awards

Popularity by domain category

Determined by the number of sites in each category.

AdRiver is more popular among sites focused on general news, blogs and wiki, and entertainment, while myTarget is more commonly used on auctions and classifieds, recreation and hobbies, and online shopping sites.
General News
Blogs/Wiki
Entertainment
Marketing/Merchandising
Portal Sites
Business
Public Information
Real Estate
Auctions/Classifieds
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#108
#123
#591
pikabu.ru
#596
#650
View more ➝
Name
Rank
#123
#295
#786
#1,393
#1,445
View more ➝

See also

🗃️ About This Data