🆚 Anura vs. ThreatMetrix
- 📈 ThreatMetrix is four times more popular than Anura.
- 🌎 ThreatMetrix is more popular in the United States, Brazil, and the United Kingdom.
- 🌍 Anura is more popular in Turkey.
ThreatMetrixType
About
Anura is an ad fraud solution designed to improve campaign performance by accurately identifying bots, malware, and human fraud.
It claims 99.999% accuracy when marking visitors as fraudulent, offers a TAG-Certified Against Fraud seal, and provides real-time detection with both 
JavaScript-based and API-based integrations.
LexisNexis ThreatMetrix is an enterprise solution for real-time digital identity intelligence and context-based security.
It combines a global shared identity network, embedded machine learning, and behavioral biometrics to distinguish trusted users from fraudsters. In addition, it monitors signals from devices, locations, and past behavior to detect anomalies such as account takeover, payment fraud, or use of spoofed devices.
Headquarters
Pricing
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥈 Second most popular in Turkey in the Fraud Prevention category.
- 🥈 Second most popular in Peru in the Fraud Prevention category.
- 🥉 Third most popular in Brazil in the Fraud Prevention category.
- ⭐ 4th most popular in Switzerland in the Fraud Prevention category.
- ⭐ 6th most popular in Germany in the Fraud Prevention category.
- ⭐ 6th most popular in the Netherlands in the Fraud Prevention category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
ClickCease
Human
Lunio
ClickGuard
Arcot
Signifyd
TruValidate
NoFraud
Riskified🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,367,501 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.