🆚 Bluesky vs. WhatsApp

Compare technologies based on real-world usage data *

📈 WhatsApp is much more popular than Bluesky.
🌎 WhatsApp is more popular in Brazil, India, and Russia.
🌍 Bluesky is more popular in France, Japan, and Sweden.

Bluesky

Type

Social media platform

Instant messaging app

About

Bluesky is a social network designed to operate without control by a single company, built as a reference implementation of the AT Protocol for distributed social networks.

It supports rich text and media posts, follows and timelines, custom feeds with different feed algorithms, and decentralized account hosting across independent servers.

WhatsApp is an instant messaging and Voice over IP (VoIP) service owned by Meta.

It allows users to send text and voice messages, share photos, videos, documents, and locations, make voice and video calls including group calls, supports end-to-end encryption, and provides a Business API for large-scale messaging and automation.

Headquarters

Seattle, Washington, United States

Menlo Park, California, United States

Website

bsky.social #763,122

whatsapp.com #48

Pricing

Free ✔️

WhatsApp Business, US rate per conversationFree version ✔️1,000 free service conversations/month
Marketing$0.025
Authentication$0.0135
Utility$0.004
Service$0

Popularity

Determined by the number of sites using each technology.

The WhatsApp instant messaging app is 10 times more popular than Bluesky.

Total websites

Market share

Social Media

Popularity by country

Determined by the number of sites detected from each country.

WhatsApp is more popular in Brazil, India, and Russia, while Bluesky is more popular in France, Japan, and Sweden.

Brazil

India

Russia

Spain

United States

Turkey

Indonesia

Italy

Thailand

Argentina

Awards

⭐ 7th most popular in France in the Social Media category.
⭐ 8th most popular in the United Kingdom in the Social Media category.
⭐ 9th most popular in Canada in the Social Media category.
⭐ 9th most popular in Finland in the Social Media category.
⭐ 9th most popular in Sweden in the Social Media category.

🥇 Most popular in Brazil in the Instant Messaging category.
🥇 Most popular in India in the Instant Messaging category.
🥇 Most popular in Spain in the Instant Messaging category.
🥇 Most popular in Turkey in the Instant Messaging category.
🥇 Most popular in Indonesia in the Instant Messaging category.

Popularity by domain category

Determined by the number of sites in each category.

WhatsApp is more popular among sites focused on online shopping, business, and marketing and merchandising, while Bluesky is more commonly used on blogs and wiki, non-profit, advocacy and NGO, and public information sites.

Online Shopping

Business

Marketing/Merchandising

Education/Reference

Internet Services

Travel

Blogs/Wiki

Health

Fashion/Beauty

General News