🆚 Format vs. Wix
- 📈 Wix is much more popular than Format.
- 🌍 Wix is more popular in all countries.
- ⭐ Format is particularly popular in the United Kingdom.
Statistics based on 3.3M+ analyzed websites. About this data
Type
Portfolio website builder
Website builder
About
Format is a specialized portfolio website builder that includes video hosting, photo storage, merch marketplace, file sharing and social media integration.
Wix is a no-code website builder with built-in AI tools that enables users to create and manage websites without coding.
It offers 2,000+ customizable pre-designed templates, an intuitive drag-and-drop editor, AI-driven content and image generation, and SEO optimization tools.
Headquarters
Redwood City, California, United States
Tel Aviv, Israel
Pricing
Free version ❌Free 14-day trial
Basic
(10 pages, 70 high-res images)$14/month
(10 pages, 70 high-res images)$14/month
Pro
(unlimited pages, 1,500 high-res images)$24/month
(unlimited pages, 1,500 high-res images)$24/month
Pro Plus
(unlimited pages, unlimited high-res images)$36/month
(unlimited pages, unlimited high-res images)$36/month
Free version ✔️Ad-supported, no custom domains
Light
(2 GB, 2 collaborators)$17/month
(2 GB, 2 collaborators)$17/month
Core
(50 GB, 5 collaborators)$29/month
(50 GB, 5 collaborators)$29/month
Business
(100 GB, 10 collaborators)$39/month
(100 GB, 10 collaborators)$39/month
Business Elite
(unlimited storage, 100 collaborators)$159/month
(unlimited storage, 100 collaborators)$159/month
Categories
Portfolio Website Builders › Rank #9
Portfolio Website Builders › Rank #2
Website Builders › Rank #85
Website Builders › Rank #2
Popularity
Determined by the number of sites using each technology.
The Wix website builder is 171 times more popular than Format.
Total websites
Market share
Portfolio Website Builders
Website Builders
Popularity by country
Determined by the number of sites detected from each country.
Wix is more popular than Format in all countries.
United States
United Kingdom
Japan
Germany
Brazil
Canada
Australia
France
India
Switzerland
Awards
- 🥇 Most popular in Japan in the Portfolio Website Builders category.
- 🥇 Most popular in Germany in the Portfolio Website Builders category.
- 🥇 Most popular in Brazil in the Portfolio Website Builders category.
- 🥇 Most popular in Brazil in the Website Builders category.
- 🥇 Most popular in Canada in the Portfolio Website Builders category.
Popularity by domain category
Determined by the number of sites in each category.
Wix is more popular than Format in all market segments.
Business
Marketing/Merchandising
Education/Reference
Entertainment
Non-Profit/Advocacy/NGO
Sports
Travel
Health
Restaurants
Blogs/Wiki
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,361,290 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.