🆚 PopIn vs. Yahoo! Japan Retargeting

Type

Advertising technology
Advertising technology

About

PopIn is a Japanese demand-side advertising platform focused on native and content recommendation advertising.

It uses AI and natural language processing for contextual targeting, automated bid optimization, and content recommendation, supports native ad distribution across more than 650 media properties, and provides multilingual campaign management for Asian markets.

Yahoo! Japan Retargeting allows your Search Ads to be displayed for the users who have visited your site and then searched the products or services relevant to your Ads on the search engine.

Headquarters

Tokyo, Japan
Tokyo, Japan

Website

Categories

Advertising › Rank #152
Advertising › Rank #48

Popularity

Determined by the number of sites using each technology.

Yahoo! Japan Retargeting advertising technology is 10 times more popular than PopIn.
Total websites

Market share

Advertising

Popularity by country

Determined by the number of sites detected from each country.

Yahoo! Japan Retargeting is more popular in Japan, the United States, and Germany, while PopIn is more popular in Taiwan, Korea, and Indonesia.
Japan
Taiwan
United States
Korea
Germany
Indonesia
Singapore
Thailand
Hong Kong
Philippines

Awards

Popularity by domain category

Determined by the number of sites in each category.

Yahoo! Japan Retargeting is more popular among sites focused on business, online shopping, and entertainment, while PopIn is more commonly used on blogs and wiki, general news, and portal sites sites.
Business
Online Shopping
Entertainment
Marketing/Merchandising
Education/Reference
Real Estate
Travel
Fashion/Beauty
Blogs/Wiki
Sports

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#4,987
View more ➝
Name
Rank
#1,103
View more ➝

See also

🗃️ About This Data