PopIn
PopIn is a Japanese demand-side advertising platform focused on native and content recommendation advertising.
It uses AI and natural language processing for contextual targeting, automated bid optimization, and content recommendation, supports native ad distribution across more than 650 media properties, and provides multilingual campaign management for Asian markets.
According to our data, PopIn ranks 155th among the online advertising platforms we track.
It has 0.03% of the advertising market share and is detected on 0.005% of all websites.
📊 Rankings and Market Share
- Advertising
- Rank: 155
- Market share: 0.03%
🏆 PopIn Awards
- ⬆️ 29th most popular in Japan in the Advertising category.
⚡ Sites Using PopIn
We have data on 173 websites that use PopIn advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using PopIn is excite.co.jp.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,534 | Japan | Japanese | |
| 2 | #2,905 | Japan | Japanese | |
| 3 | #3,999 | Russia | English | |
| 4 | #4,987 | Japan | Japanese | |
| 5 | #10,510 | Japan | Japanese | |
| 6 | #10,721 | Japan | Japanese | |
| 7 | #11,065 | Japan | Japanese | |
| 8 | #11,244 | Indonesia | Indonesian | |
| 9 | #23,026 | Japan | Chinese | |
| 10 | #24,490 | Japan | Japanese | |
| 11 | #27,752 | Korea | Korean | |
| 12 | #29,113 | Japan | Japanese | |
| 13 | #30,803 | Japan | Japanese | |
| 14 | #32,187 | Indonesia | Indonesian | |
| 15 | #34,765 | Japan | Japanese | |
| 16 | #35,222 | Japan | Japanese | |
| 17 | #38,915 | American English | ||
| 18 | #41,146 | Japan | Japanese | |
| 19 | #42,881 | Japan | Japanese | |
| 20 | #43,001 | Japan | Japanese |
📈 Usage Statistics
Most of the sites that use PopIn:
- are located in Japan
- have content in Japanese
- use the .jp domain extension
- fall into the Entertainment category.
Most of the sites using PopIn are from Japan and Taiwan.
- Japan 63.1%
- Taiwan 24.4%
- Korea 4.8%
- Indonesia 2.4%
- Singapore 1.2%
- United States 1.2%
- Germany 0.6%
- Ireland 0.6%
- Russia 0.6%
- Other 1.1%
Most PopIn users speak Japanese, Chinese, or English.
- Japanese 59.4%
- Chinese 25.9%
- English 5.3%
- Korean 5.3%
- Indonesian 2.4%
- German 0.6%
- Spanish 0.6%
- Thai 0.6%
PopIn advertising technology is especially popular on .jp, .com, and .com.tw top-level domains.
- .jp 30.6%
- .com 30.1%
- .com.tw 8.1%
- .net 6.4%
- .co.jp 5.2%
- .gov.tw 4%
- .tw 3.5%
- .co.kr 2.3%
- .info 1.7%
- Other 8.1%
The primary market segments for websites utilizing PopIn include entertainment, blogs and wiki, and business.
- Entertainment 17%
- Blogs/Wiki 15.1%
- Business 7.5%
- Marketing/Merchandising 7.5%
- General News 7.5%
- Sports 7.5%
- Online Shopping 5.7%
- Portal Sites 5.7%
- Education/Reference 3.8%
- Other 22.7%
🕵️ Similar Technologies
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💬 Frequently Asked Questions
Where is PopIn from?
PopIn is from Tokyo, Japan.
Which country uses PopIn the most?
The majority of PopIn users are from Japan.
Who uses PopIn?
According to our data, PopIn is used on over a hundred sites, including such established ones as excite.co.jp,
forbesjapan.com, and
playhop.com.
Is PopIn used on government websites?
In total, we found PopIn on 7 government sites in Taiwan.
What are the alternatives to PopIn?
Alternatives and possible competitors to PopIn may include 
Yahoo! Japan Retargeting, Fluct, and
MicroAd.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,814,833 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.