PopIn
PopIn is a Japanese demand-side advertising platform focused on native and content recommendation advertising.
It uses AI and natural language processing for contextual targeting, automated bid optimization, and content recommendation, supports native ad distribution across more than 650 media properties, and provides multilingual campaign management for Asian markets.
According to our data, PopIn ranks 158th among the online advertising platforms we track.
It has 0.03% of the advertising market share and is detected on 0.004% of all websites.
It is especially popular in Japan, appearing on 0.05% of all websites in the country.
📊 Rankings and Market Share
- Advertising
- Rank: 158
- Market share: 0.03%
🏆 PopIn Awards
- ⬆️ 29th most popular in Japan in the Advertising category.
⚡ Sites Using PopIn
We have data on 172 websites that use PopIn advertising technology. Here is a list of some of the top ranked ones.
The highest rated site using PopIn is playhop.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #782 | Russia | English | |
| 2 | #1,640 | Japan | Japanese | |
| 3 | #6,215 | Japan | Japanese | |
| 4 | #9,021 | Japan | Japanese | |
| 5 | #9,351 | Japan | Japanese | |
| 6 | #11,821 | Indonesia | Indonesian | |
| 7 | #14,511 | Japan | Japanese | |
| 8 | #15,340 | Taiwan | Chinese | |
| 9 | #18,725 | Japan | Chinese | |
| 10 | #21,025 | Japan | Japanese | |
| 11 | #23,330 | Japan | Japanese | |
| 12 | #24,855 | Japan | Japanese | |
| 13 | #25,449 | Japan | Japanese | |
| 14 | #25,861 | Korea | Korean | |
| 15 | #29,959 | Japan | Japanese | |
| 16 | #31,165 | Japan | Japanese | |
| 17 | #33,288 | Japan | Japanese | |
| 18 | #35,445 | Japan | Japanese | |
| 19 | #36,457 | Japan | Japanese | |
| 20 | #38,868 | Taiwan | Chinese |
📈 Usage Statistics
Most of the sites that use PopIn:
- are located in Japan
- have content in Japanese
- use the .com domain extension
- fall into the Entertainment category.
Most of the sites using PopIn are from Japan and Taiwan.
- Japan 63.9%
- Taiwan 24.1%
- Korea 4.8%
- Indonesia 2.4%
- Germany 1.2%
- Ireland 0.6%
- Russia 0.6%
- Singapore 0.6%
- Spain 0.6%
- Other 1.2%
Most PopIn users speak Japanese, Chinese, or English.
- Japanese 59.8%
- Chinese 24.9%
- English 5.9%
- Korean 5.3%
- Indonesian 2.4%
- German 0.6%
- Spanish 0.6%
- Thai 0.6%
PopIn advertising technology is especially popular on .com, .jp, and .com.tw top-level domains.
- .com 30.8%
- .jp 30.8%
- .com.tw 8.1%
- .net 6.4%
- .co.jp 5.2%
- .tw 3.5%
- .gov.tw 2.9%
- .co.kr 2.3%
- .info 1.7%
- Other 8.3%
The primary market segments for websites utilizing PopIn include entertainment, blogs and wiki, and business.
- Entertainment 17%
- Blogs/Wiki 15.1%
- Business 7.5%
- Marketing/Merchandising 7.5%
- General News 7.5%
- Sports 7.5%
- Online Shopping 5.7%
- Portal Sites 5.7%
- Education/Reference 3.8%
- Other 22.7%
🕵️ Similar Technologies
These are some of the best PopIn alternatives.
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💬 Frequently Asked Questions
Where is PopIn from?
PopIn is from Tokyo, Japan.
Which country uses PopIn the most?
The majority of PopIn users are from Japan.
Who uses PopIn?
According to our data, PopIn is used on over a hundred sites, including such established ones as playhop.com,
excite.co.jp, and
forbesjapan.com.
Is PopIn used on government websites?
In total, we found PopIn on 5 government sites in Taiwan.
What are the alternatives to PopIn?
Alternatives and possible competitors to PopIn may include 
Yahoo! Japan Retargeting, Fluct, and
MicroAd.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 4,001,723 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.