⚡ E-Commerce in Ecuador

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online.

Ecuador is a South American country with a population of over 18 million people.

According to our data, e-commerce platforms are detected on 22.3% of websites from Ecuador.

⭐ Most Popular in 2026

The following chart shows the top e-commerce platforms in Ecuador in 2026, based on market share.

The most popular is WooCommerce, which dominates the market with an overwhelming 59.6% share.
It is followed by VTEX Commerce Platform with 8.2% and BASE with 7.4%.

WooCommerce 59.6%
VTEX Commerce Platform 8.2%
BASE 7.4%
PrestaShop 5.4%
WordPress Download Manager 3.3%
Magento 3.3%
Shopify 3.1%
Odoo 2.6%
Wix eCommerce 2.3%
WHMCS 1%
SAP Commerce Cloud 0.8%
WebSite X5 0.5%
Justo 0.5%
Squarespace Commerce 0.5%
Other 1.5%

🚀 Highlights

Here is a list of the top platforms that are more popular in Ecuador than worldwide.
Differences between global and country rankings are shown in parentheses.

2. VTEX Commerce Platform ^(-26)
3. BASE ^(-96)
5. WordPress Download Manager ^(-5)
8. Odoo ^(-15)
10. WHMCS ^(-26)
11. SAP Commerce Cloud ^(-35)
12. WebSite X5 ^(-17)
13. Justo ^(-197)
15. Adobe Commerce Cloud ^(-25)
16. Drupal Commerce ^(-4)

✨ Best E-Commerce Platforms

Below is a more detailed list of the top 25 of the 25 e-commerce platforms used on sites from Ecuador, ranked by their market share.

Rank	Name	Market share
1	WooCommerce San Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code. FreeOpen source	59.6%
2	VTEX Commerce Platform London, United Kingdom A cloud-native SaaS e-commerce platform for the B2B and B2C markets. $$$	8.2%
3	BASE Tokyo, Japan A Japanese e-shop builder service.	7.4%
4	PrestaShop Paris, France An open-source e-commerce platform based on PHP and MySQL. FreeOpen source€29/month	5.4%
5	WordPress Download Manager Chittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on WordPress sites. FreeOpen source$99	3.3%
6	Magento San Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL, owned by Adobe since 2018. FreeOpen source	3.3%
7	Shopify Ottawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform that enables businesses to build and manage online stores, process payments, and sell across multiple channels. $39+/month	3.1%
8	Odoo Grand Rosière, Belgium An open-source, web-based ERP system that provides integrated business applications including CRM, e-commerce, accounting, inventory, point of sale, and project management. FreeOpen source	2.6%
9	Wix eCommerce Tel Aviv, Israel An online store solution integrated into the Wix website builder, enabling users to create and manage digital storefronts with built-in tools for product listings, payments, and marketing. $17+/month	2.3%
10	WHMCS London, United Kingdom A self-hosted recurring billing and automation platform used by web hosting providers to manage clients, services, and payments. $29.95+/month	1%
11	SAP Commerce Cloud Walldorf, Baden-Württemberg, Germany A comprehensive, modular e-commerce platform that enables companies to build, manage, and optimize their online businesses. $50,000+/year	0.8%
12	WebSite X5 Ivrea, Italy A website builder software for Windows that lets users create websites, blogs, online stores, digital photo albums, and interactive presentations using a visual interface. $29.95+	0.5%
13	Justo Santiago, Chile A Chilean e-commerce, point of sale and reservation system for restaurants, bars and coffee shops.	0.5%
14	Squarespace Commerce New York, United States An all-in-one e-commerce solution integrated into the Squarespace website builder. $25+/month	0.5%
15	Adobe Commerce Cloud San Jose, California, United States A cloud-based e-commerce platform as a service built on Magento. $22,000+/year	0.5%
16	Drupal Commerce Greenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles. FreeOpen source	0.3%
17	Dokan Dhaka, Bangladesh An e-commerce plugin for building and managing multi-vendor marketplaces based on WordPress and WooCommerce. FreeOpen source$149+/year	0.3%
18	Ecwid Montreal, Quebec, Canada A cloud-based e-commerce platform with built-in management, marketing, and design tools. $5+/month	0.3%
19	HCL Commerce Noida, Uttar Pradesh, India An enterprise B2B and B2C e-commerce platform with a rich set of capabilities. $350,000/year	0.3%
20	nopCommerce Yerevan, Armenia An open-source e-commerce software developed in ASP.NET Core. FreeOpen source	0.3%
21	osCommerce Wiltshire, United Kingdom A free shopping cart and open source PHP-based e-commerce software. FreeOpen source	0.3%
22	Sana Commerce Rotterdam, Netherlands A cloud-based B2B e-commerce platform with native ERP integration. $10,000+/year	0.3%
-	Hotmart Belo Horizonte, Brazil An all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution. $$$	0.3%
24	GoDaddy Website Builder Tempe, Arizona, United States An AI-powered website creation platform designed for users with basic computer skills. Free$10.99+/month	0.3%
25	SitePad UAQ FTZ, United Arab Emirates A drag-and-drop website builder with over 800 professional themes and integrations with cPanel, Plesk, and Directadmin. Free$12+/year	0.3%

Data is based on the analysis of 1,751 websites from Ecuador.
Statistics were last calculated on March 20, 2026.
For details, see our methodology and disclaimer.