Hotmart
Hotmart is an all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution.
It provides built-in payment processing in multiple currencies, subscription and membership management, tools for hosting and delivering video courses through its Hotmart Video Player service, and an affiliate marketplace connecting creators with promoters.
According to our data, Hotmart ranks 111th among the e-commerce platforms we track.
It has 0.05% of the e-commerce market share and is detected on 0.007% of all websites.
- 🏠 Website
💸 Pricing
(for sales below $15/€15/£15/10 BRL)9.9% + $€£0.10/20% BRL
(for sales above $15/€15/£15/10 BRL)9.9% + $€£0.50/1 BRL
📊 Rankings and Market Share
- E-Commerce
- Rank: 111
- Market share: 0.05%
- Online Courses
- Rank: 6
- Market share: 4.2%
- Subscriptions
- Rank: 17
- Market share: 0.4%
🏆 Hotmart Awards
- 🥇 Most popular in Brazil in the Online Courses category.
- 🥉 Third most popular in Brazil in the Subscriptions category.
- 🔥 12nd most popular in Brazil in the E-Commerce category.
- ⬆️ 79th most popular in the United States in the E-Commerce category.
⚡ Sites Powered by Hotmart
We have data on 242 websites that use the Hotmart e-commerce platform. Here is a list of some of the top ranked ones.
The highest rated site using Hotmart is kaleanders.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #42,364 | United States | Spanish | |
| 2 | #127,110 | Brazil | Brazilian Portuguese | |
| 3 | #157,944 | Brazil | Brazilian Portuguese | |
| 4 | #171,144 | Brazil | Brazilian Portuguese | |
| 5 | #229,879 | Brazil | Brazilian Portuguese | |
| 6 | #329,648 | Brazil | Brazilian Portuguese | |
| 7 | #335,274 | Brazil | Brazilian Portuguese | |
| 8 | #386,280 | Brazil | Brazilian Portuguese | |
| 9 | #389,014 | Portugal | European Portuguese | |
| 10 | #399,809 | Brazil | Brazilian Portuguese | |
| 11 | #495,875 | Spain | Spanish | |
| 12 | #576,183 | Brazil | Brazilian Portuguese | |
| 13 | #599,247 | Brazil | Brazilian Portuguese | |
| 14 | #604,453 | Brazil | Portuguese | |
| 15 | #604,553 | Brazil | Portuguese | |
| 16 | #606,793 | Brazil | Brazilian Portuguese | |
| 17 | #618,441 | Mexico | European Spanish | |
| 18 | #665,587 | Brazil | Portuguese | |
| 19 | #680,356 | Brazil | Brazilian Portuguese | |
| 20 | #686,068 | Germany | Spanish |
📈 Usage Statistics
Most of the sites that use Hotmart:
- are located in Brazil
- have content in Portuguese
- use the .com.br domain extension
- fall into the Education/Reference category.
Most of the sites using Hotmart are from Brazil and the United States.
- Brazil 74.3%
- United States 13.1%
- Portugal 4.2%
- Spain 3%
- Colombia 1.3%
- Mexico 1.3%
- Netherlands 0.8%
- Canada 0.4%
- Costa Rica 0.4%
- Other 1.2%
Most Hotmart users speak Portuguese or Spanish.
- Portuguese 82.2%
- Spanish 16.6%
- English 0.8%
- French 0.4%
The Hotmart e-commerce platform is especially popular on .com.br and .com top-level domains.
- .com.br 51.7%
- .com 40.5%
- .net 2.1%
- .club 0.8%
- .org 0.4%
- .net.co 0.4%
- .co 0.4%
- .io 0.4%
- .me 0.4%
- Other 2.9%
The primary market segments for websites utilizing Hotmart include education and reference, business, and blogs and wiki.
- Education/Reference 25.8%
- Business 19.4%
- Blogs/Wiki 19.4%
- Marketing/Merchandising 16.1%
- Health 6.5%
- Travel 3.2%
- Software/Hardware 3.2%
- Major Global Religions 3.2%
- Recreation/Hobbies 3.2%
🕵️ Similar Technologies
These are some of the best Hotmart alternatives.
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Where is Hotmart's headquarters?
Hotmart is located in Belo Horizonte, Brazil.
Which country uses Hotmart the most?
The majority of Hotmart users are from Brazil.
Who uses Hotmart?
According to our data, Hotmart is used on hundreds of sites, including such established ones as kaleanders.com,
montink.com, and
proenem.com.br.
How does Hotmart compare to its competitors?
Hotmart is a moderately popular e-commerce platform, ranking ahead of 200 other e-commerce platforms we track.
What are the alternatives to Hotmart?
Alternatives and possible competitors to Hotmart may include 
Payhip, PayKickstart, and
Thinkific.
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,009 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.