🆚 Hotmart vs. WooCommerce
- 📈 WooCommerce is much more popular than Hotmart.
- 🌍 WooCommerce is more popular in all countries.
- ⭐ Hotmart is particularly popular in Brazil.
Hotmart
WooCommerceType
About
Hotmart is an all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution.
It provides built-in payment processing in multiple currencies, subscription and membership management, tools for hosting and delivering video courses through its Hotmart Video Player service, and an affiliate marketplace connecting creators with promoters.
WooCommerce is a customizable, open-source e-commerce platform built on 
WordPress that lets businesses sell online and retain full ownership of their site, data, and code.
It integrates with 60+ payment services, offers a built-in block-based checkout, thousands of free and paid themes and extensions, mobile-friendly design, multilingual and multi-currency support, and detailed reporting and analytics tools.
Headquarters
Pricing
(for sales below $15/€15/£15/10 BRL)9.9% + $€£0.10/20% BRL
(for sales above $15/€15/£15/10 BRL)9.9% + $€£0.50/1 BRL
Categories
Popularity
Determined by the number of sites using each technology.
Market share
Popularity by country
Determined by the number of sites detected from each country.
Awards
- 🥇 Most popular in Brazil in the Online Courses category.
- 🥉 Third most popular in Brazil in the Subscriptions category.
- 🔥 13rd most popular in Brazil in the E-Commerce category.
- ⬆️ 77th most popular in the United States in the E-Commerce category.
- 🥇 Most popular in the United States in the E-Commerce category.
- 🥇 Most popular in the United Kingdom in the E-Commerce category.
- 🥇 Most popular in Spain in the E-Commerce category.
- 🥇 Most popular in Australia in the E-Commerce category.
- 🥇 Most popular in Italy in the E-Commerce category.
Popularity by domain category
Determined by the number of sites in each category.
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Thinkific
Payhip
Shopify
PrestaShop
Magento
GoDaddy Website Builder
Easy Digital Downloads🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,373,436 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.