🆚 Hotmart vs. Kajabi

Type

E-commerce platform
Website builder

About

Hotmart is an all-in-one e-commerce platform for selling digital and physical products online, with a strong focus on e-learning and online course distribution.

It provides built-in payment processing in multiple currencies, subscription and membership management, tools for hosting and delivering video courses through its Hotmart Video Player service, and an affiliate marketplace connecting creators with promoters.

Kajabi is an all-in-one platform for knowledge entrepreneurs to build, market, and sell educational content.

It offers tools for creating online courses, coaching programs, memberships, newsletters, and podcasts, along with website and landing page builder, email marketing, and payment processing.

Headquarters

Belo Horizonte, Brazil
Newport Beach, California, United States

Website

Pricing

Microtransaction Fee
(for sales below $15/€15/£15/10 BRL)
9.9% + $€£0.10/20% BRL
Transaction Fee
(for sales above $15/€15/£15/10 BRL)
9.9% + $€£0.50/1 BRL
Hotmart Video Player Activation Fee$1.49/€1.49/2.49 BRL per sale
Free version ❌Free 14-day trial
Kickstarter
(1 product, 50 pages, 250 contacts)
$89/month
Basic
(5 products, 2.5K contacts)
$179/month
Growth
(50 products, 25K contacts)
$249/month
Pro
(unlimited products, 100K contacts)
$499/month

Categories

E-Commerce › Rank #110
E-Commerce › Rank #25
Online Courses › Rank #6
Online Courses › Rank #1
Subscriptions › Rank #17
Website Builders › Rank #15
Page Builders › Rank #16

Popularity

Determined by the number of sites using each technology.

The Kajabi website builder is 6 times more popular than Hotmart.
Total websites

Market share

E-Commerce
Online Courses

Popularity by country

Determined by the number of sites detected from each country.

Kajabi is more popular in the United States, Australia, and the United Kingdom, while Hotmart is more popular in Brazil, Portugal, and Colombia.
United States
Brazil
Australia
United Kingdom
Canada
Italy
Norway
Spain
Germany
Portugal

Awards

Popularity by domain category

Determined by the number of sites in each category.

Kajabi is more popular than Hotmart in all market segments.
Marketing/Merchandising
Blogs/Wiki
Business
Education/Reference
Health
Entertainment
Recreation/Hobbies
Sports
Online Shopping
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#127,110
#229,879
View more ➝
Name
Rank
#6,034
View more ➝

See also

🗃️ About This Data