⚡ E-commerce in India

E-commerce platforms are online store builders, shopping cart systems, and specialized software solutions that enable businesses to sell products and services online. They typically facilitate product display, catalog management, and transaction processing.

According to our data, e-commerce platforms are detected on 10.9% of websites from India.

⭐ Most Popular in 2025

The following chart shows the top e-commerce platforms in India in 2025, based on market share.

The most popular is WooCommerce, which dominates the market with an overwhelming 63.4% share.
It is followed by Shopify with 15.8% and Wix eCommerce with 3.5%.

WooCommerce 63.4%
Shopify 15.8%
Wix eCommerce 3.5%
GoDaddy Website Builder 3.1%
OpenCart 2.8%
Magento 2.2%
WordPress Download Manager 1.3%
Shopify Plus 1%
Digital Showroom 0.8%
WHMCS 0.8%
Easy Digital Downloads 0.7%
Instamojo 0.6%
OpenMage 0.6%
Shopaccino 0.6%
Other 2.8%

🚀 Highlights

Here is a list of the top platforms that are more popular in India than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Wix eCommerce ^(-2)
4. GoDaddy Website Builder ^(-8)
5. OpenCart ^(-4)
7. WordPress Download Manager ^(-3)
8. Shopify Plus ^(-3)
9. Digital Showroom ^(-167)
10. WHMCS ^(-21)
11. Easy Digital Downloads ^(-4)
12. Instamojo ^(-180)
13. OpenMage ^(-4)

✨ Best E-commerce Platforms

Below is a more detailed list of the top 25 of the 67 e-commerce platforms used on sites from India, ranked by their market share.

Rank	Name	Market share
1	WooCommerceSan Francisco, California, United States A customizable, open-source e-commerce platform built on WordPress.	63.4%
2	ShopifyOttawa, Ontario, Canada A subscription-based software-as-a-service e-commerce platform.	15.8%
3	Wix eCommerceTel Aviv, Israel E-commerce solution based on Wix website builder.	3.5%
4	GoDaddy Website BuilderTempe, Arizona, United States Offers designer templates, customizable themes, web analytics, scheduling, an online store, and centralized customer conversations.	3.1%
5	OpenCartHong Kong Free open source e-commerce solution based on PHP and MySQL.	2.8%
6	MagentoSan Jose, California, United States A popular open-source e-commerce platform based on PHP and MySQL.	2.2%
7	WordPress Download ManagerChittagong, Bangladesh A document management plugin designed to manage downloads, control file access with passwords and member roles, and sell digital products on your WordPress site.	1.3%
8	Shopify PlusOttawa, Ontario, Canada Extends Shopify's feature set and is designed for larger businesses with around $1 million in gross merchandise value.	1%
9	Digital ShowroomGurgaon, Haryana, India A no-code, mobile-optimized e-commerce solution for Indian sellers, providing store creation, marketing tools, and integrated payments.	0.8%
10	WHMCSLondon, United Kingdom A self-hosted recurring billing and automation platform for web hosting providers.	0.8%
11	Easy Digital DownloadsHutchinson, Kansas, United States A WordPress plugin for selling digital products online, featuring a responsive checkout form, discount code management, powerful reporting, and integrations with Stripe and PayPal.	0.7%
12	InstamojoBengaluru, India Instamojo's online store builder allows users to create e-commerce websites with a built-in payment gateway and shipping across India.	0.6%
13	OpenMage A community-maintained fork of Magento 1.x to provide long-term support and bug fixes for Magento 1.x installations.	0.6%
14	ShopaccinoJaipur, India A SaaS e-commerce platform that empowers businesses with easy-to-use store management, payment integration, advanced marketing tools, and mobile apps.	0.6%
15	PrestaShopParis, France Open source e-commerce platform written in PHP.	0.5%
16	DokanDhaka, Bangladesh An e-commerce plugin for building and managing multi-vendor marketplaces based on WordPress and WooCommerce.	0.5%
17	EcwidMontreal, Quebec, Canada A cloud-based ecommerce platform with all management, marketing, and design tools built in.	0.5%
18	Webflow EcommerceSan Francisco, California, United States E-commerce solution based on Webflow website builder.	0.4%
19	SitePadUAQ FTZ, United Arab Emirates A drag-and-drop website builder with over 800 professional themes and integrations with cPanel, Plesk, and Directadmin.	0.3%
20	Drupal CommerceGreenville, South Carolina, United States An e-commerce solution based on Drupal CMS that provides a framework for building online stores and managing product catalogs, orders, and customer profiles.	0.3%
21	GraphySan Francisco, California, United States A platform for creators and educators to sell online courses via white-labelled websites and mobile apps.	0.2%
22	OdooGrand Rosière, Belgium An open source, web-based ERP system that includes CRM, eCommerce, accounting, inventory, point of sale, and project management.	0.2%
23	nopCommerceYerevan, Armenia An open source e-commerce software developed in ASP.NET Core.	0.1%
24	SureCartPune, Maharashtra, India A WordPress e-commerce plugin with unlimited products, customizable checkout forms, and flexible payment options.	0.1%
25	Ubercart An open source e-commerce solution for Drupal.	0.1%

Data updated September 28, 2025

👉 See Also

🔗 Links
- ⚡CMS
- ⚡Website Builders

When interpreting and using the results, please read our methodology and disclaimer.