WooCommerce
WooCommerce is a customizable, open-source e-commerce platform built on WordPress that lets businesses sell online and retain full ownership of their site, data, and code.
It integrates with 60+ payment services, offers a built-in block-based checkout, thousands of free and paid themes and extensions, mobile-friendly design, multilingual and multi-currency support, and detailed reporting and analytics tools.
According to our data, WooCommerce is the most popular e-commerce platform on the web.
It has 38.7% of the e-commerce market share and is detected on 4.7% of all websites.
- 🏠 Website
- 🔌 Add-Ons
- 🔗 Links
- </> Source code
- 👨👩👦👦 Community
wordpress.org
Wikipedia
Reddit💸 Pricing
WooCommerce is available for free.
📊 Rankings and Market Share
- E-Commerce
- Rank: 1
- Market share: 38.7%
- WordPress Plugins
- Rank: 6
- Market share: 14.2%
🏆 WooCommerce Awards
- 🥇 Most popular in the United States in the E-Commerce category.
- 🥇 Most popular in the United Kingdom in the E-Commerce category.
- 🥇 Most popular in Spain in the E-Commerce category.
- 🥇 Most popular in Australia in the E-Commerce category.
- 🥇 Most popular in Italy in the E-Commerce category.
- 🥇 Most popular in Germany in the E-Commerce category.
- 🥇 Most popular in the Netherlands in the E-Commerce category.
- 🥇 Most popular in France in the E-Commerce category.
- 🥇 Most popular in Iran in the E-Commerce category.
- 🥇 Most popular in India in the E-Commerce category.
⚡ Sites Powered by WooCommerce
We have data on 157,018 websites that use the WooCommerce e-commerce platform. Here is a list of some of the top ranked ones.
The highest rated site using WooCommerce is visualcapitalist.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,389 | Canada | American English | |
| 2 | #1,929 | American English | ||
| 3 | woocommerce.com | #2,770 | United States | American English |
| 4 | #3,661 | Brazil | Brazilian Portuguese | |
| 5 | #4,343 | Malaysia | Malay | |
| 6 | #6,556 | United Kingdom | British English | |
| 7 | #9,549 | Iran | Persian | |
| 8 | #10,686 | Canada | Persian | |
| 9 | #10,886 | United Arab Emirates | Persian | |
| 10 | #11,951 | United States | American English | |
| 11 | #12,477 | United States | American English | |
| 12 | #13,097 | American English | ||
| 13 | #13,391 | United States | American English | |
| 14 | #13,466 | Belgium | British English | |
| 15 | #13,599 | Canada | American English | |
| 16 | #14,420 | Italy | Italian | |
| 17 | #14,852 | India | English | |
| 18 | #15,406 | Malaysia | Malay | |
| 19 | #15,443 | Italy | Italian | |
| 20 | #15,631 | United States | American English |
📈 Usage Statistics
Most of the sites that use WooCommerce:
- are located in the United States
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using WooCommerce are from the United States, the United Kingdom, and Spain.
- United States 17.7%
- United Kingdom 7.6%
- Spain 5.3%
- Australia 4.6%
- Italy 4.4%
- Germany 4.3%
- Netherlands 3.6%
- France 3.4%
- Iran 3.4%
- Other 45.7%
Most WooCommerce users speak English, Spanish, or Persian.
- English 52.4%
- Spanish 8%
- Persian 4.6%
- German 4.2%
- French 3.8%
- Italian 3.7%
- Dutch 2.9%
- Vietnamese 2.1%
- Portuguese 2.1%
- Other 16.2%
The WooCommerce e-commerce platform is especially popular on .com top-level domains.
- .com 46.6%
- .org 4.8%
- .co.uk 3.1%
- .com.au 3%
- .it 2.5%
- .de 2.4%
- .nl 2.2%
- .net 1.9%
- .ir 1.7%
- Other 31.8%
The primary market segments for websites utilizing WooCommerce include online shopping, business, and marketing and merchandising.
- Online Shopping 18.6%
- Business 16.8%
- Marketing/Merchandising 14.8%
- Blogs/Wiki 5.8%
- Education/Reference 4.9%
- Internet Services 3.4%
- Entertainment 3.3%
- Fashion/Beauty 3.1%
- Health 3%
- Other 26.3%
🔢 WooCommerce Versions
The most widespread version of WooCommerce is 10.3, used by 7.2% of sites where versions were detected. In addition, 5.7% of sites use WooCommerce 10.4, and 5.3% use WooCommerce 9.3.
The WooCommerce version distribution shows significant fragmentation, with 58.1% of sites using versions other than the top ones.
- 10.3 7.2%
- 10.4 5.7%
- 9.3 5.3%
- 9.7 5.2%
- 9.4 4.6%
- 8.5 4.2%
- 9.8 3.7%
- 8.6 3.4%
- 9.6 2.6%
- Other 58.1%
🕵️ Similar Technologies
These are some of the best WooCommerce alternatives.
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Elementor💬 Frequently Asked Questions
What is the company behind WooCommerce?
WooCommerce is owned by Automattic Inc., headquartered in San Francisco, California, United States.
Can I use WooCommerce for free?
Yes, it is a free e-commerce platform.
It is also open source, and its code is available on 
GitHub.
Which country uses WooCommerce the most?
The majority of WooCommerce users are from the United States.
Who uses WooCommerce?
According to our data, WooCommerce is used on thousands of sites, including such established ones as visualcapitalist.com,
focusschoolsoftware.com, and
revistaoeste.com.
Is WooCommerce used on government websites?
Overall, we found WooCommerce on 5 government sites in the United States.
Do academic institutions use WooCommerce?
Yes. The most notable of these is gsu.edu. In total, we know of 67 academic websites in the United States that use WooCommerce.
How does WooCommerce compare to its competitors?
WooCommerce is the most popular e-commerce platform on the market, outranking all others.
What are the alternatives to WooCommerce?
Alternatives and possible competitors to WooCommerce may include 
Magento, 
PrestaShop, and 
Shopify.
👉 See Also
- ✨ Related Technologies
- 💼 All technologies from Automattic