⚡ Influencer Marketing in Thailand

Influencer marketing platforms help brands work with content creators by offering tools to find influencers, manage campaigns, track performance, and handle payments for sponsored collaborations.

Thailand is a Southeast Asian country with a population of around 72 million people.

According to our data, influencer marketing platforms are used on 0.1% of websites from Thailand.

Statistics based on 23K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top influencer marketing platforms in Thailand in 2026, based on market share.

The most popular is Impact, which dominates the market with an overwhelming 88% share.
It is followed by Refersion with 8% and UpPromote with 4%.

Impact 88%
Refersion 8%
UpPromote 4%

🚀 Highlights

Here is a list of the top platforms that are more popular in Thailand than worldwide.
Differences between global and country rankings are shown in parentheses.

2. Refersion ^(-2)

✨ Best Influencer Marketing Platforms

Below is a more detailed list of 3 influencer marketing platforms used on sites from Thailand, ranked by their market share.

Rank	Name	Market share
1	Impact Santa Barbara, California, United States A partnership management platform that helps businesses manage and optimize affiliate, influencer, referral, and strategic partner programs from a single system. Free$30+/month	88%
2	Refersion Palo Alto, California, United States An affiliate and influencer marketing platform that provides e-commerce brands with the tools to create, manage and automate affiliate campaigns. $39+/month	8%
3	UpPromote Hanoi, Vietnam An affiliate and influencer marketing platform built for Shopify that enables merchants to create, manage, and scale referral and partnership programs directly within their stores. Free$29.99+/month	4%

👉 See Also

🌎 Influencer Marketing in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 23,245 websites from Thailand.
We currently track the presence of 14 influencer marketing platforms across the web.
Of these, 3 were detected on websites from Thailand.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.