⚡ Loyalty Management in Italy

Loyalty management software allows businesses to create and manage customer rewards programs that typically use points, tiered benefits, or exclusive discounts. These systems track purchase history and engagement data in order to automate personalized incentives, encourage repeat sales, and measure program effectiveness.

According to our research, loyalty management platforms are detected on 0.3% of websites from Italy.

⭐ Most Popular in 2025

The following chart shows the top loyalty management platforms on websites in Italy in 2025, based on market share.

The most popular is Impact, which dominates the market with an overwhelming 65.6% share.
It is followed by Yotpo with 18.3% and Emarsys with 5.4%.

Impact 65.6%
Yotpo 18.3%
Emarsys 5.4%
Stamped 5.4%
LoyaltyLion 3.8%
Airship 2.2%
Smile.io 0.5%

🚀 Highlights

Here is a list of the top platforms that are more popular in Italy than worldwide.
Differences between global and country rankings are shown in parentheses.

3. Emarsys ^(-2)
5. LoyaltyLion ^(-1)
6. Airship ^(-1)

✨ Best Loyalty Management Platforms

Below is a more detailed list of all loyalty management platforms used on sites from Italy, ranked by their market share.

Rank	Name	Market share
1	Impact Santa Barbara, California, United States An advanced partnership management platform. Free$30+/month	65.6%
2	Yotpo New York, United States A content marketing platform for e-commerce businesses that handles SMS & email marketing, customer reviews, loyalty and subscriptions. Free$15+/month	18.3%
3	Emarsys Walldorf, Baden-Württemberg, Germany A cloud-based, omnichannel marketing platform that delivers automated and personalized customer experiences. $1,500/month	5.4%
4	Stamped Vancouver, British Columbia, Canada A reviews and loyalty platform for e-commerce. $23+/month	5.4%
5	LoyaltyLion London, United Kingdom A data-driven loyalty and engagement platform built for Shopify, with Magento integration also available. $199+/month	3.8%
6	Airship San Francisco, California, United States A customer engagement platform that orchestrate journeys in app, on the web, and across all promotional channels like email, push, in-app and SMS. $$$	2.2%
7	Smile.io Waterloo, Ontario, Canada A loyalty and rewards solution built for Shopify. Free$49+/month	0.5%

👉 See Also

🌎 Loyalty Management in other countries

Data is based on the analysis of 68,580 websites from Italy.
Statistics were last calculated on December 14, 2025.
For details, see our methodology and disclaimer.