Emarsys
SAP, Walldorf, Baden-Württemberg, GermanySAP Emarsys is a cloud-based omnichannel marketing and customer engagement platform that automates personalized campaigns across email, web, mobile, SMS, digital advertising, and commerce channels.
It combines customer data management, AI-driven personalization, predictive segmentation, loyalty and rewards management, automated lifecycle marketing, analytics, and more than 100 prebuilt marketing automation programs for retail, e-commerce, and consumer brands.
The platform integrates with SAP enterprise products including SAP S/4HANA and SAP Commerce Cloud, along with third-party systems such as 
Shopify, 
Magento, 
Google Ads, abd 
Facebook Ads.
According to our data, Emarsys ranks 15th among the customer data platforms we track.
It has 0.8% of the CDP market share and is detected on 0.03% of all websites.
- 🏠 Website
- 🏷️ Previous name
- Scarab Cloud
- 🔗 Links
Wikipedia💸 Pricing
Emarsys is a commercial product priced at $1,500 per month (paid annually).
📊 Rankings and Market Share
- CDP
- Rank: 15
- Market share: 0.8%
- Personalization
- Rank: 18
- Market share: 1.2%
- Loyalty Management
- Rank: 6
- Market share: 3.7%
🏆 Emarsys Awards
- 🥇 Most popular in Austria in the Loyalty Management category.
- 🥈 Second most popular in Germany in the Loyalty Management category.
- 🥈 Second most popular in Belgium in the Loyalty Management category.
- 🥈 Second most popular in Chile in the Loyalty Management category.
- 🥉 Third most popular in Switzerland in the Loyalty Management category.
- 🥉 Third most popular in Spain in the Loyalty Management category.
- ⭐ 4th most popular in France in the Loyalty Management category.
- ⭐ 4th most popular in Mexico in the Loyalty Management category.
- ⭐ 4th most popular in Brazil in the Loyalty Management category.
- ⭐ 5th most popular in Austria in the Personalization category.
⚡ Sites Using Emarsys
We have data on 941 websites that use the Emarsys CDP. Here is a list of some of the top ranked ones.
The highest rated site using Emarsys is telcel.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #1,240 | Mexico | Mexican Spanish | |
| 2 | #1,434 | United States | English | |
| 3 | #2,031 | Germany | German | |
| 4 | #2,368 | Mexico | Spanish | |
| 5 | #3,155 | United States | Spanish | |
| 6 | #3,172 | Singapore | Spanish | |
| 7 | #3,708 | Mexico | Mexican Spanish | |
| 8 | #3,724 | United States | American English | |
| 9 | #3,819 | Romania | Romanian | |
| 10 | #5,396 | China | English | |
| 11 | #5,559 | United Kingdom | English | |
| 12 | #6,004 | United Kingdom | English | |
| 13 | #6,072 | English | ||
| 14 | #6,658 | Germany | English | |
| 15 | #6,701 | United States | English | |
| 16 | #7,152 | Germany | German | |
| 17 | #7,972 | United States | English | |
| 18 | #8,964 | English | ||
| 19 | #9,996 | Portugal | European Portuguese | |
| 20 | #10,079 | New Zealand | English |
📈 Usage Statistics
Most of the sites that use Emarsys:
- are located in Germany
- have content in English
- use the .com domain extension
- fall into the Online Shopping category.
Most of the sites using Emarsys are from Germany, the United States, and the United Kingdom.
- Germany 18.3%
- United States 8.4%
- United Kingdom 6.5%
- Australia 5.3%
- France 4.8%
- Switzerland 4%
- Austria 3.5%
- Belgium 3.2%
- Spain 3.1%
- Other 42.9%
Most Emarsys users speak English, German, or Spanish.
- English 40%
- German 18.1%
- Spanish 10.9%
- French 5.6%
- Italian 2.9%
- Portuguese 2.6%
- Dutch 2.5%
- Turkish 2.2%
- Hungarian 1.7%
- Other 13.5%
The Emarsys CDP is especially popular on .com and .de top-level domains.
- .com 31%
- .de 10.8%
- .fr 3.8%
- .com.au 3.8%
- .co.uk 3.4%
- .ch 3.1%
- .at 2.7%
- .es 2.2%
- .it 2.1%
- Other 37.1%
The primary market segments for websites utilizing Emarsys include online shopping, fashion and beauty, and business.
- Online Shopping 40.3%
- Fashion/Beauty 16%
- Business 9.7%
- Marketing/Merchandising 8%
- Sports 3.9%
- Travel 3.6%
- Real Estate 2%
- Entertainment 1.5%
- Pharmacy 1.5%
- Other 13.5%
🕵️ Similar Technologies
These are some of the best Emarsys alternatives.
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Commanders Act💬 Frequently Asked Questions
What is the company behind Emarsys?
Emarsys is owned by SAP SE, headquartered in Walldorf, Baden-Württemberg, Germany.
Can I use Emarsys for free?
No, Emarsys is a paid solution.
What is the price of Emarsys?
The price is $1,500 per month (paid annually).
Can I try it for free?
Emarsys does not offer a free trial period.
Which country uses Emarsys the most?
The majority of Emarsys users are from Germany.
Who uses Emarsys?
According to our data, Emarsys is used on hundreds of sites, including such established ones as telcel.com,
puma.com, and
tchibo.de.
How does Emarsys stack up against its competitors?
Emarsys is a fairly popular CDP, ranking ahead of 56 other customer data platforms we track.
What are the alternatives to Emarsys?
Alternatives and possible competitors to Emarsys may include 
Bloomreach, 
Adobe Experience Platform, and Insider.
👉 See Also
- ✨ Related technologies
- 💼 All technologies from SAP
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,531,690 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.