⚡ Search Engine Optimization Tools in Portugal

Search engine optimization (SEO) tools help website owners improve their visibility in search engines by identifying technical issues, optimizing metadata and content, and analyzing factors that influence ranking, such as keywords and backlinks.

Portugal is a Southern European country with a population of around 10.3 million people.

According to our research, search engine optimization tools are detected on 23.6% of websites from Portugal.

Statistics based on 16K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top SEO tools on websites in Portugal in 2026, based on market share.

The most popular is Yoast SEO, which dominates the market with an overwhelming 67.2% share.
It is followed by Rank Math with 17% and All in One SEO with 11%.

Yoast SEO 67.2%
Rank Math 17%
All in One SEO 11%
SEO Framework 1.9%
Web Vitals 1%
SEOPress 0.8%
Ahrefs 0.7%
Schema.press 0.5%
Avada SEO Suite 0.5%
Slim SEO 0.4%
SmartCrawl 0.4%
Schema & Structured Data 0.3%
Squirrly SEO 0.2%
Siteimprove 0.1%
Schema Pro 0.1%

🚀 Highlights

Here is a list of the top tools that are more popular in Portugal than worldwide.
Differences between global and country rankings are shown in parentheses.

4. SEO Framework ^(-1)
5. Web Vitals ^(-1)
6. SEOPress ^(-2)
8. Schema.press ^(-7)
9. Avada SEO Suite ^(-4)
10. Slim SEO ^(-4)
13. Squirrly SEO ^(-5)
16. Seobility ^(-3)
17. Prerender ^(-4)
18. Yext ^(-2)

✨ Best SEO Tools

Below is a more detailed list of 24 SEO tools used on sites from Portugal, ranked by their market share.

Rank	Name	Market share
1	Yoast SEO Wijchen, Netherlands A WordPress search engine optimization plugin that helps optimize website content, metadata, and technical SEO settings to improve visibility in search engines. Free$99/year	67.2%
2	Rank Math New Delhi, India A search engine optimization plugin for WordPress that provides real-time content analysis, schema markup generation, and keyword optimization to improve search rankings. Free$7.99+/month	17%
3	All in One SEO West Palm Beach, Florida, United States A WordPress SEO plugin that helps optimize websites for search engines by managing metadata, sitemaps, and structured data. Free$49.60+/year	11%
4	SEO Framework Alphen aan den Rijn, Netherlands A WordPress SEO plugin that automates on-page optimization by generating metadata, sitemaps, and structured data according to search engine guidelines. Free$84+/year	1.9%
5	Web Vitals Mountain View, California, United States A lightweight JavaScript library for measuring Core Web Vitals and related performance metrics on real users in the browser. FreeOpen source	1%
6	SEOPress Morcenx-la-nouvelle, France A WordPress SEO plugin that helps optimize website visibility in search engines by managing metadata, indexing rules, and technical SEO settings. FreeOpen source$49+/year	0.8%
7	Ahrefs Singapore A subscription-based all-in-one SEO toolset that includes Site Audit, Website Authority Checker, Keywords Explorer, Rank Tracker, Backlink Checker and more. $129+/month	0.7%
8	Schema.press Houston, Texas, United States A WordPress plugin that automatically generates Schema.org structured data in JSON-LD format. Free$79.20+/year	0.5%
9	Avada SEO Suite Hanoi, Vietnam A Shopify application that includes an SEO audit, speed optimizer with image compression, schema markup, and sitemaps. Free$34.95+/month	0.5%
10	Slim SEO Hanoi, Vietnam A lightweight WordPress SEO plugin that automates core optimization tasks with minimal configuration. FreeOpen source$59+/year	0.4%
11	SmartCrawl Melbourne, Australia A WordPress SEO plugin that analyzes content and automates on-page optimization to improve search visibility and indexing. Free$36+/year	0.4%
12	Schema & Structured Data Hyderabad, India A WordPress plugin that adds Schema.org structured data and Google Rich Snippets markup to websites. FreeOpen source$99+/year	0.3%
13	Squirrly SEO London, United Kingdom An all-in-one SEO plugin for WordPress featuring an AI SEO Assistant for expert guidance, keyword research and analysis, and post and page optimization. Free$9.99+/month	0.2%
14	Siteimprove Copenhagen, Denmark A cloud-based SaaS platform that combines accessibility, digital governance, analytics, and search optimization to help organizations manage and improve website quality and compliance. $$$	0.1%
15	Schema Pro Pune, Maharashtra, India A WordPress plugin for adding and managing schema markup without writing code. $69+/year	0.1%
16	Seobility Nuremberg, Germany An all-in-one SEO software designed to improve search engine rankings of websites. Free€49.90+/month	0.08%
17	Prerender Seattle, Washington, United States A middleware and managed service that renders JavaScript-powered websites into static HTML for search engine bots and AI crawlers. $49+/month	0.08%
18	Yext New York, United States A cloud-based digital experience platform that includes listings management, generative AI and SEO tools, a natural language search engine and analytics. $499+/year	0.05%
19	Crownpeak DQM Denver, Colorado, United States A SaaS platform that scans websites to enforce digital policies and standards across accessibility, SEO, brand consistency, and compliance. $$$	0.05%
20	Acquia Web Governance Boston, Massachusetts, United States A website governance and accessibility platform that scans, audits, and optimizes digital content to ensure compliance, quality, and user experience. $$$	0.05%
21	WordLift Rome, Italy An AI-powered semantic SEO and content intelligence platform that identifies entities in website content and builds a machine-readable knowledge graph to improve content discoverability and support AI assistants. €799+/month	0.03%
22	SEOmatic Webster, New York, United States An SEO plugin for Craft CMS that manages search and social metadata, structured data, sitemaps, and crawler directives. $99/year	0.03%
23	BrightEdge San Mateo, California, United States An enterprise SEO platform that uncovers the intent behind search queries, identifies competitors for each content topic, guides content creation and optimization, and monitors content performance. $80,000+/year	0.03%
24	Clearfy Tbilisi, Georgia A WordPress optimization plugin able to minify HTML, CSS & JS, improve SEO and increase website security. FreeOpen source$39+	0.03%

👉 See Also

🌎 SEO in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 16,440 websites from Portugal.
We currently track the presence of 36 SEO tools across the web.
Of these, 24 were detected on websites from Portugal.
Statistics were last calculated on September 18, 2026.
For more details, see our methodology and disclaimer.