⚡ Search Engine Optimization Tools in Portugal

Search engine optimization (SEO) tools help website owners improve their visibility in search engines by identifying technical issues, optimizing metadata and content, and analyzing factors that influence ranking, such as keywords and backlinks.

Portugal is a Southern European country with a population of around 10.3 million people.

According to our research, search engine optimization tools are detected on 21.1% of websites from Portugal.

Statistics based on 15K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top SEO tools on websites in Portugal in 2026, based on market share.

The most popular is Yoast SEO, which dominates the market with an overwhelming 69.5% share.
It is followed by Rank Math with 15.3% and All in One SEO with 11%.

Yoast SEO 69.5%
Rank Math 15.3%
All in One SEO 11%
SEO Framework 1.7%
SEOPress 1%
Web Vitals 0.9%
Ahrefs 0.6%
Schema.press 0.5%
SmartCrawl 0.5%
Slim SEO 0.3%
Squirrly SEO 0.2%
Avada SEO Suite 0.2%
Schema Pro 0.2%
Schema & Structured Data 0.2%
Siteimprove 0.09%

🚀 Highlights

Here is a list of the top tools that are more popular in Portugal than worldwide.
Differences between global and country rankings are shown in parentheses.

4. SEO Framework ^(-1)
5. SEOPress ^(-2)
8. Schema.press ^(-5)
10. Slim SEO ^(-5)
11. Squirrly SEO ^(-7)
12. Avada SEO Suite ^(-2)
16. Seobility ^(-4)
17. Prerender ^(-4)
18. Yext ^(-1)
21. Crownpeak DQM ^(-10)

✨ Best SEO Tools

Below is a more detailed list of 22 SEO tools used on sites from Portugal, ranked by their market share.

Rank	Name	Market share
1	Yoast SEO Wijchen, Netherlands A WordPress search engine optimization plugin that helps optimize website content, metadata, and technical SEO settings to improve visibility in search engines. Free$99/year	69.5%
2	Rank Math New Delhi, India A search engine optimization plugin for WordPress that makes it easy to optimize content with built-in suggestions based on widely accepted best practices. Free$7.99+/month	15.3%
3	All in One SEO West Palm Beach, Florida, United States A WordPress SEO plugin that helps optimize websites for search engines by managing metadata, sitemaps, and structured data. Free$49.60+/year	11%
4	SEO Framework Alphen aan den Rijn, Netherlands A WordPress SEO plugin that automates on-page optimization by generating metadata, sitemaps, and structured data according to search engine guidelines. Free$84+/year	1.7%
5	SEOPress Morcenx-la-nouvelle, France A WordPress SEO plugin that helps optimize website visibility in search engines by managing metadata, indexing rules, and technical SEO settings. FreeOpen source$49+/year	1%
6	Web Vitals Mountain View, California, United States A lightweight JavaScript library for measuring Core Web Vitals and related performance metrics on real users in the browser. FreeOpen source	0.9%
7	Ahrefs Singapore A subscription-based all-in-one SEO toolset that includes Site Audit, Website Authority Checker, Keywords Explorer, Rank Tracker, Backlink Checker and more. $129+/month	0.6%
8	Schema.press Houston, Texas, United States A WordPress plugin that automatically generates Schema.org structured data markup in JSON-LD format. Free$79.20+/year	0.5%
9	SmartCrawl Melbourne, Australia A WordPress SEO plugin that analyzes content and automates on-page optimization to improve search visibility and indexing. Free$36+/year	0.5%
10	Slim SEO Hanoi, Vietnam A lightweight WordPress SEO plugin that automates core optimization tasks with minimal configuration. FreeOpen source$59+/year	0.3%
11	Squirrly SEO London, United Kingdom An all-in-one SEO plugin for WordPress featuring an AI SEO Assistant for expert guidance, keyword research and analysis, and post and page optimization. Free$9.99+/month	0.2%
12	Avada SEO Suite Hanoi, Vietnam A Shopify application that includes an SEO audit, speed optimizer with image compression, schema markup, and sitemaps. Free$34.95+/month	0.2%
13	Schema Pro Pune, Maharashtra, India A WordPress plugin that allows website owners & marketers to create schema markup without writing a single line of code. $69+/year	0.2%
14	Schema & Structured Data Hyderabad, India Adds Google Rich Snippets markup according to Schema.org guidelines to structure your site for SEO. FreeOpen source$99+/year	0.2%
15	Siteimprove Copenhagen, Denmark A cloud-based SaaS platform that combines accessibility, digital governance, analytics, and search optimization to help organizations manage and improve website quality and compliance. $$$	0.09%
16	Seobility Nuremberg, Germany An all-in-one SEO software designed to improve search engine rankings of websites. Free€49.90+/month	0.06%
17	Prerender Seattle, Washington, United States A middleware that pre-renders JavaScript-powered websites into static HTML files, ensuring that search engine crawlers can access and index the content effectively. Free$90+/month	0.06%
18	Yext New York, United States A cloud-based digital experience platform that includes listings management, generative AI and SEO tools, a natural language search engine and analytics. $499+/year	0.06%
19	Acquia Web Governance Boston, Massachusetts, United States A website governance and accessibility platform that scans, audits, and optimizes digital content to ensure compliance, quality, and user experience. $$$	0.06%
20	SEOmatic Webster, New York, United States An SEO plugin for Craft CMS to manage meta tags, JSON-LD microdata, Twitter Cards tags, Facebook OpenGraph tags, sitemaps and robots.txt directives. $99/year	0.03%
21	Crownpeak DQM Denver, Colorado, United States A SaaS platform that scans websites to enforce digital policies and standards across accessibility, SEO, brand consistency, and compliance. $$$	0.03%
22	Clearfy Tbilisi, Georgia A WordPress optimization plugin able to minify HTML, CSS & JS, improve SEO and increase website security. FreeOpen source$39+	0.03%

👉 See Also

🌎 SEO in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 15,535 websites from Portugal.
We currently track the presence of 36 SEO tools across the web.
Of these, 22 were detected on websites from Portugal.
Statistics were last calculated on June 20, 2026.
For more details, see our methodology and disclaimer.