⚡ Stores in Italy

Stores are shops run by sellers within larger online marketplaces like Amazon or eBay. They typically feature the seller's branding, showcase their products, and offer promotional tools.

Italy is a Southern European country with a population of around 59 million people.

According to our data, stores are detected on 0.3% of websites from Italy.

⭐ Most Popular in 2026

The following chart shows the top stores in Italy in 2026, based on market share.

The most popular is Amazon with a substantial share of 51.3%, followed by eBay with 29.1% and Etsy with 23.9%.

🚀 Highlights

Here is a list of the top stores that are more popular in Italy than worldwide.
Differences between global and country rankings are shown in parentheses.

✨ Top Online Marketplace-Based Stores

Below is a more detailed list of 6 stores used on sites from Italy, ranked by their market share.

RankNameMarket share
1
Amazon
Seattle, Washington, United States

Allow sellers to create personalized online storefronts within the Amazon marketplace.

$$$
2
eBay
San Jose, California, United States

A selling platform that helps you establish your brand on eBay.

$21.95+/month
3
Etsy
New York, United States

Individual online shops hosted within the Etsy marketplace where sellers list and sell their products.

$0.20+/item
4
Houzz
Palo Alto, California, United States

An online platform and marketplace that connects homeowners with home improvement professionals.

Free$149+/month
5
Fine Art America
Santa Monica, California, United States

An online marketplace for buying and selling original art, home decor, apparel, and a print-on-demand service.

Free$30/year
6
Reverb
Chicago, Illinois, United States

Stores on Reverb, the musical instrument marketplace.

👉 See Also

Data is based on the analysis of 87,898 websites from Italy.
Statistics were last calculated on .
For details, see our methodology and disclaimer.