Rakuten Advertising
Rakuten, Tokyo, JapanRakuten Advertising, formerly known as LinkShare, is an affiliate marketing service provider that connects advertisers with publishers who promote products and earn commissions from tracked sales or leads.
It operates a global affiliate network with more than 150,000 publishers and provides AI-driven partner discovery that recommends publishers by category. The platform also offers tools for modeling and forecasting campaign results using network data, and supports first-touch and last-touch attribution.
According to our data, Rakuten Advertising is the 9th most popular affiliate marketing platform on the web.
It has 3.6% of the affiliate marketing market share and is detected on 0.05% of all websites.
- 🏠 Website
- 🏷️ Previous name
- LinkShare
- 🔗 Links
Wikipedia💸 Pricing
Rakuten Advertising is available in both free and paid versions.
📊 Rankings and Market Share
- Affiliate Marketing
- Rank: 9
- Market share: 3.6%
Shopify🏆 Rakuten Advertising Awards
- ⭐ 5th most popular in Japan in the Affiliate Marketing category.
- ⭐ 5th most popular in Brazil in the Affiliate Marketing category.
- ⭐ 7th most popular in the United States in the Affiliate Marketing category.
- ⭐ 7th most popular in France in the Affiliate Marketing category.
- ⭐ 8th most popular in Australia in the Affiliate Marketing category.
- ⭐ 9th most popular in Canada in the Affiliate Marketing category.
⚡ Sites Using Rakuten Advertising
We have data on 1,831 websites that use the Rakuten Advertising affiliate marketing platform. Here is a list of some of the top ranked ones.
The highest rated site using Rakuten Advertising is cnet.com.
| # | Website | Rank | Country | Language |
|---|---|---|---|---|
| 1 | #228 | English | ||
| 2 | #991 | United States | American English | |
| 3 | #1,055 | United States | English | |
| 4 | #1,531 | United States | English | |
| 5 | #2,369 | Japan | Japanese | |
| 6 | #2,702 | English | ||
| 7 | #2,786 | Thailand | Thai | |
| 8 | #3,479 | United States | American English | |
| 9 | #3,975 | English | ||
| 10 | #5,352 | Singapore | English | |
| 11 | #6,035 | United States | American English | |
| 12 | #7,043 | English | ||
| 13 | #7,178 | United States | English | |
| 14 | #7,235 | Italy | Italian | |
| 15 | #7,631 | Germany | American English | |
| 16 | #7,942 | United States | American English | |
| 17 | #8,173 | Bulgaria | English | |
| 18 | #8,864 | English | ||
| 19 | #9,281 | Poland | Polish | |
| 20 | #9,318 | Czech Republic | Czech |
📈 Usage Statistics
Most of the sites that use Rakuten Advertising:
- are located in Japan
- have content in English
- use the .com domain extension
- fall into the Blogs/Wiki category.
Most of the sites using Rakuten Advertising are from Japan, the United States, and the United Kingdom.
- Japan 46.4%
- United States 25.2%
- United Kingdom 6.6%
- Germany 3.2%
- France 2.6%
- Australia 2.4%
- Canada 2%
- Brazil 2%
- Netherlands 1.4%
- Other 8.2%
Most Rakuten Advertising users speak English or Japanese.
- English 50.6%
- Japanese 39.1%
- German 2.5%
- French 2.1%
- Portuguese 1.7%
- Spanish 0.7%
- Dutch 0.7%
- Chinese 0.7%
- Italian 0.6%
- Other 1.3%
The Rakuten Advertising affiliate marketing platform is especially popular on .com, .net, and .jp top-level domains.
- .com 62.2%
- .net 9.3%
- .jp 5.2%
- .org 2.5%
- .co.uk 2.2%
- .info 2%
- .de 1.7%
- .com.au 1.4%
- .com.br 1.3%
- Other 12.2%
The primary market segments for websites utilizing Rakuten Advertising include blogs and wiki, online shopping, and fashion and beauty.
- Blogs/Wiki 15.4%
- Online Shopping 15.1%
- Fashion/Beauty 10.4%
- Marketing/Merchandising 8.5%
- Business 7%
- Entertainment 6.3%
- Sports 3.8%
- Software/Hardware 2.9%
- Recreation/Hobbies 2.8%
- Other 27.8%
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Admitad💬 Frequently Asked Questions
What is the company behind Rakuten Advertising?
Rakuten Advertising is owned by Rakuten Group, Inc., headquartered in Tokyo, Japan.
Does Rakuten Advertising offer a free plan?
Yes, there is a free version with limited functionality.
Which country uses Rakuten Advertising the most?
The majority of Rakuten Advertising users are from Japan.
Who uses Rakuten Advertising?
According to our data, Rakuten Advertising is used on over a thousand sites, including such established ones as cnet.com,
garmin.com, and
wellsfargo.com.
Is Rakuten Advertising used on government websites?
Overall, we found Rakuten Advertising on 2 government sites in the United States.
How does Rakuten Advertising stack up against the competition?
Rakuten Advertising is a moderately popular affiliate marketing platform, ranking ahead of 29 other affiliate marketing platforms we track.
What are the alternatives to Rakuten Advertising?
Alternatives and possible competitors to Rakuten Advertising may include 
Amazon Associates, 
Impact, and 
Awin.
👉 See Also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,367,339 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.