⚡ Blogging Platforms in Brazil

Blogging platforms are web-based services that allow users to create, publish, and manage blog posts, often combining content creation, hosting, and audience interaction.

Brazil is a South American country with a population of around 217 million people.

According to our data, blogging platforms are used on 1.2% of websites from Brazil.

Statistics based on 71K+ analyzed websites. About this data

⭐ Most Popular in 2026

The following chart shows the top blogging platforms in Brazil in 2026, based on market share.

The most popular is Blogger with an impressive share of 43.4%, followed by WordPress.com with 22.9% and Tumblr with 17.5%.

Blogger 43.4%
WordPress.com 22.9%
Tumblr 17.5%
Substack 9.6%
Medium 8.3%
Substack (Hosted) 0.7%
Medium (Hosted) 0.2%
Tumblr (Hosted) 0.2%

🚀 Highlights

Here is a list of the top platforms that are more popular in Brazil than worldwide.
Differences between global and country rankings are shown in parentheses.

1. Blogger ^(-2)
4. Substack ^(-1)
6. Substack (Hosted) ^(-1)
7. Medium (Hosted) ^(-5)

✨ Best Blogging Platforms

Below is a more detailed list of 8 blogging platforms used on sites from Brazil, ranked by their market share.

Rank	Name	Market share
1	Blogger Mountain View, California, United States A free online blogging platform owned by Google that hosts user blogs on blogspot.com subdomains. Free	43.4%
2	WordPress.com San Francisco, California, United States A managed WordPress platform that handles hosting, performance, security, and maintenance so site owners can focus on content. $4+/month	22.9%
3	Tumblr San Francisco, California, United States A blogging and social networking platform that allows users to publish multimedia posts, interact with others, and host blogs on custom domains. Free$6.99/month	17.5%
4	Substack San Francisco, California, United States An online publishing and social platform that enables writers and journalists to create subscription-based newsletters, podcasts, and multimedia content delivered directly to subscribers. Free$$$	9.6%
5	Medium San Francisco, California, United States An online publishing platform that allows writers to share articles, stories, and ideas with a built-in audience and content discovery system. $5+/month	8.3%
6	Substack (Hosted) San Francisco, California, United States A newsletter publishing platform that also provides hosted blogs with support for custom domains. Free$50	0.7%
7	Medium (Hosted) San Francisco, California, United States An online publishing platform that allows users to run blogs on custom domains using its hosting and publishing infrastructure. $5+/month	0.2%
8	Tumblr (Hosted) San Francisco, California, United States A blogging platform that lets users connect custom domains to their blogs. Free$6.99/month	0.2%

👉 See Also

🌎 Blogging Platforms in other countries

🗃️ About This Data

We evaluate the popularity of technologies based on the number of websites where we detect their usage.
Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
This report is based on the analysis of 71,106 websites from Brazil.
We currently track the presence of 19 blogging platforms across the web.
Of these, 8 were detected on websites from Brazil.
Statistics were last calculated on August 4, 2026.
For more details, see our methodology and disclaimer.