🆚 Amazon Pay vs. Apple Pay

Compare technologies based on real-world usage data *

📈 Apple Pay is twice as popular as Amazon Pay.
🌎 Apple Pay is more popular in Germany, the United Kingdom, and the United States.
🌍 Amazon Pay is more popular in Japan, Chile, and Argentina.

Amazon Pay

Apple Pay

Type

Payment service

About

Amazon Pay lets Amazon customers to pay on your website using the information already stored in their Amazon accounts.

Apple Pay is a mobile payment and digital wallet service by Apple that lets users make secure contactless and online payments with iPhone, Apple Watch, iPad, Mac, and Vision Pro devices.

It supports tap-to-pay in stores using NFC, payments in apps and on the web, secure tokenization that hides actual card numbers from merchants, biometric authentication such as Face ID or Touch ID, and storage of credit, debit, and prepaid cards in Wallet.

Headquarters

Seattle, Washington, United States

Cupertino, California, United States

Website

pay.amazon.com

apple.com/apple-pay #8

Pricing

Free version ✔️Customers

MerchantsAuthorization fee$0.30
Processing feeDomestic2.9%
Cross-border3.9%

Free ✔️

Popularity

Determined by the number of sites using each technology.

The Apple Pay payment service is 2.4 times more popular than Amazon Pay.

Total websites

Market share

Payments

Popularity by country

Determined by the number of sites detected from each country.

Apple Pay is more popular in Germany, the United Kingdom, and the United States, while Amazon Pay is more popular in Japan, Chile, and Argentina.

Germany

United Kingdom

United States

Netherlands

Japan

France

Italy

Spain

Austria

Czech Republic

Awards

⭐ 4th most popular in Japan in the Payments category.
⭐ 7th most popular in Germany in the Payments category.
⭐ 8th most popular in Austria in the Payments category.
🔥 12nd most popular in Italy in the Payments category.
🔥 12nd most popular in Spain in the Payments category.

🥈 Second most popular in Saudi Arabia in the Payments category.
🥉 Third most popular in Belarus in the Payments category.
⭐ 4th most popular in Germany in the Payments category.
⭐ 5th most popular in the Czech Republic in the Payments category.
⭐ 5th most popular in Slovakia in the Payments category.

Popularity by domain category

Determined by the number of sites in each category.

Apple Pay is more popular among sites focused on online shopping, fashion and beauty, and marketing and merchandising, while Amazon Pay is more commonly used on recreation and hobbies sites.

Online Shopping

Fashion/Beauty

Marketing/Merchandising

Business

Software/Hardware

Internet Services

Travel

Sports

Finance/Banking

Health