🆚 Boltive vs. Visa Protect

Type

Advertising technology
Fraud prevention software

About

Boltive (formerly Ad Lightning) protects brands, publishers, and platforms from ad security and compliance violations. It uses AI-driven scanning, malware detection, and real-time monitoring to detect and block malicious or unwanted ads, including those that violate brand safety or run ads with inappropriate content.

It also includes tools like Privacy Guard, which audits consent management systems (CMPs), checks whether opt-in/opt-out signals are honored, detects unauthorized data sharing downstream in the ad supply chain, supports measurement across both web and mobile apps, and detects issues like poor ad performance, blank slots, slow loading, or ads that hurt user experience.

Visa Protect is a payment authentication platform designed to protect transactions from fraud.

It offers real-time risk-based authentication for issuers and merchants, using AI to score transactions, deliver risk signals, and reduce false declines. It supports EMV 3-D Secure protocol, network-agnostic fraud decisioning across all payment endpoints, tokenization to protect payment data, and a consumer authentication service that allows low-risk transactions to pass without challenge.

Headquarters

Kirkland, Washington, United States
San Francisco, California, United States

Website

Pricing

Free version ❌
Custom

Categories

Advertising › Rank #104
Fraud Prevention › Rank #18
Fraud Prevention › Rank #1

Popularity

Determined by the number of sites using each technology.

The Visa Protect fraud prevention software is 19 times more popular than Boltive.
Total websites

Market share

Fraud Prevention

Popularity by country

Determined by the number of sites detected from each country.

Visa Protect is more popular than Boltive in all countries.
United States
United Kingdom
Netherlands
Germany
France
Italy
Australia
Brazil
Spain
Denmark

Awards

Popularity by domain category

Determined by the number of sites in each category.

Visa Protect is more popular among sites focused on online shopping, marketing and merchandising, and business, while Boltive is more commonly used on general news sites.
Online Shopping
Marketing/Merchandising
Business
Fashion/Beauty
General News
Travel
Software/Hardware
Sports
Real Estate
Internet Services

Top sites

Top-ranked sites that use these technologies.

Name
Rank
#327
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Name
Rank
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See also

🗃️ About This Data