🆚 Digital Caramel vs. myTarget
- 📈 myTarget is slightly more popular than Digital Caramel.
- 🌍 myTarget is more popular in Russia, Kazakhstan, and Belarus.
- 🌍 Digital Caramel is more popular in the Netherlands, Poland, and Uzbekistan.
Statistics based on 3.8M+ analyzed websites. About this data
Type
Advertising technology
Advertising technology
About
Digital Caramel is a website monetization service and a certified partner of the Yandex Advertising Network.
MyTarget is a Russian programmatic advertising platform by VK.
Headquarters
Yerevan, Armenia
Moscow, Russia
Categories
Advertising › Rank #122
Advertising › Rank #111
Popularity
Determined by the number of sites using each technology.
MyTarget advertising technology is 1.2 times more popular than Digital Caramel.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
myTarget is more popular in Russia, Kazakhstan, and Belarus, while Digital Caramel is more popular in the Netherlands, Poland, and Uzbekistan.
Russia
Netherlands
Kazakhstan
Belarus
Poland
Germany
France
Italy
Uzbekistan
Ukraine
Awards
- ⭐ 8th most popular in Russia in the Advertising category.
- ⭐ 6th most popular in Russia in the Advertising category.
Popularity by domain category
Determined by the number of sites in each category.
myTarget is more popular among sites focused on blogs and wiki, auctions and classifieds, and public information, while Digital Caramel is more commonly used on entertainment, marketing and merchandising, and games sites.
Blogs/Wiki
Entertainment
General News
Marketing/Merchandising
Games
Education/Reference
Auctions/Classifieds
Public Information
Business
Portal Sites
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
See also
🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,823,966 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.



