🆚 Hybrid vs. Nexxen
- 📈 Nexxen is much more popular than Hybrid.
- 🌎 Nexxen is more popular in the United States, Turkey, and Germany.
- 🌍 Hybrid is more popular in Russia, India, and Serbia.
Statistics based on 3.3M+ analyzed websites. About this data
NexxenType
Advertising technology
Advertising technology
About
Hybrid Platform is a cloud-based programmatic advertising platform that combines DSP, DMP, and SSP functionalities for managing digital ad campaigns.
It connects to major ad exchanges with access to over 80 billion daily impressions and uses AI-powered tools for bid optimization and dynamic creative management.
Nexxen is a flexible, video-first, unified demand-side and sell-side advertising platform.
Headquarters
Berlin, Germany
New York, United States
Pricing
Free version ❌
Custom
Categories
Popularity
Determined by the number of sites using each technology.
Nexxen advertising technology is 8 times more popular than Hybrid.
Total websites
Market share
Advertising
Popularity by country
Determined by the number of sites detected from each country.
Nexxen is more popular in the United States, Turkey, and Germany, while Hybrid is more popular in Russia, India, and Serbia.
United States
Turkey
Russia
Germany
United Kingdom
France
Poland
Australia
Italy
Canada
Awards
- 🔥 15th most popular in Russia in the Advertising category.
- 🥈 Second most popular in Turkey in the DMP category.
- ⭐ 4th most popular in Germany in the DMP category.
- ⭐ 4th most popular in France in the DMP category.
- ⭐ 4th most popular in Australia in the DMP category.
- ⭐ 4th most popular in Italy in the DMP category.
Popularity by domain category
Determined by the number of sites in each category.
Nexxen is more popular among sites focused on general news, online shopping, and business, while Hybrid is more commonly used on motor vehicles sites.
General News
Online Shopping
Business
Marketing/Merchandising
Fashion/Beauty
Finance/Banking
Travel
Entertainment
Blogs/Wiki
Sports
Top sites
Top-ranked sites that use these technologies.
Compare alternatives
Technologies with similar characteristics.
Criteo
The Trade Desk
AdRoll
Magnite
OpenX🗃️ About This Data
- We evaluate the popularity of technologies based on the number of websites where we detect their usage.
- Technologies without a detectable web footprint, and those we do not track, are not reflected in the calculated market share.
- This report is based on the analysis of 3,375,483 websites.
- Statistics were last calculated on .
- For more details, see our methodology and disclaimer.